Spurred by AI, marketers are using more tools than ever, and they’re making an increasing number of them, according to The MarTech State of the Stack report. Constantine von Hoffman on March 25, 2025 Thanks to AI, marketers are using more tools than ever, and more are homegrown, according to the 2025 State … Continue reading State of the Stack 2025: Homegrown martech surges as AI accelerates development
A new Salesforce report says it’s not just AI, it’s a new role for physical stores and changing shopping behaviors changing retail. Mike Pastore on March 24, 2025 The retail sector continues to evolve to become more digital, social and connected, a new report from Salesforce found. The sixth edition of Salesforce’s “Connected Shoppers” … Continue reading As retail evolves, so too do physical stores and retail tech
Is AI truly revolutionizing email marketing, or is it just another overhyped technology? Pamela Parker on March 24, 2025 Is AI truly revolutionizing email marketing, or is it just another overhyped technology? If you’ve been wondering how AI can (or should) fit into your email marketing strategy, you’re not alone. Marketers everywhere are evaluating … Continue reading AI and email marketing: All hype or real game-changer?
March 24, 2025 Could Tesla’s fall from grace upend the entire U.S. EV market? BY Dan Gearino and Inside Climate News When people are protesting at an automaker’s retail locations because of the CEO’s political actions, when that automaker’s sales are plummeting around the world, when that company’s vehicle lineup is sorely in need of a … Continue reading Could Tesla’s fall from grace upend the entire U.S. EV market?
IAB’s ‘State of Data 2025’ report examines how brands, agencies and publishers are using AI and suggests it’s time to think about strategy over automation. Angelina Eng on March 24, 2025 AI is now an essential tool in media and marketing, yet its adoption remains inconsistent across the industry. While agencies and publishers are … Continue reading AI adoption accelerating, but many fall behind: IAB report
Why Many Experts Hate Google Tag Manager (But Should They?) Victor Gonzalez Feb 6, 2025 Google Tag Manager (GTM) is supposed to make life easier. It promises a world where marketers and developers can manage tracking codes effortlessly, without constantly tweaking website code. Yet, despite its convenience, many experts hate GTM. Why? … Continue reading Why Many Experts Hate Google Tag Manager (But Should They?)
March 23, 2025 How to retire when the stock market is plummeting BY Emily Guy Birken Retirement should feel liberating rather than terrifying. But when an egg-salad sandwich costs more than your first bicycle, the stock market is making like Tom Petty, and economists are bending themselves into pretzels to avoid saying the word “recession,” retirement … Continue reading How to retire when the stock market is plummeting
March 23, 2025 How to know if a shorter workday is best for your company BY Pavithra Mohan There has been lots of chatter in the past few years about the benefits of a shorter workweek, as some companies have tested out four-day work schedules and other variations on the traditional workweek. Back in 2021, on … Continue reading How to know if a shorter workday is best for your company
March 22, 2025 Klarna’s deal with DoorDash is a dystopian reminder that groceries are so expensive you need a loan to shop BY Grace Snelling DoorDash just penned a deal with Klarna that will let you pay for your take-out burrito in installments. This week, DoorDash announced it would be teaming with Klarna to offer a … Continue reading Klarna’s deal with DoorDash is a dystopian reminder that groceries are so expensive you need a loan to shop
March 22, 2025 Why these business leaders center culture at the core of their companies BY Rebecca Barker As the Trump administration continues to wage war against diversity, equity and inclusion programs, many business leaders have had to grapple with either standing firm in their previously stated DEI goals or abandon them and face consumer backlash. … Continue reading Why these business leaders center culture at the core of their companies
