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Your ecommerce calendar just got a year-round makeover

Seasonality in retail is shifting. Engage customers year-round with personalized campaigns that go beyond traditional holiday sales. Greg Kihlstrom on June 11, 2025      You don’t have to wait for Black Friday and the holiday season for online retail and ecommerce success. Ecommerce calendars have expanded significantly thanks to numerous holidays and cultural events. The … Continue reading Your ecommerce calendar just got a year-round makeover

Playbook Broken: The innovator’s SEO — Navigating the new age of search

Playbook Broken: The innovator’s SEO — Navigating the new age of search We’re discussing the rapid evolution of SEO and how traditional methods are becoming obsolete with Matthew Kay of Active Campaign. Marc Sirkin on June 11, 2025 Welcome to Playbook Broken, where outdated marketing tactics are left behind. In this episode, we meet Matthew … Continue reading Playbook Broken: The innovator’s SEO — Navigating the new age of search

Why high-consideration industries need AI optimization

Complex sales need clarity. Here’s how GEO helps high-consideration brands stay influential in a landscape reshaped by AI models. Dave Minifie on June 10, 2025       Every jump forward in technology changes the consumer journey — sometimes subtly, sometimes dramatically. Online searches and interactions are changing fast; ignoring this shift could hurt your brand. Whether … Continue reading Why high-consideration industries need AI optimization

Enterprise strategy isn’t broken, execution is

June 10, 2025 Enterprise strategy isn’t broken, execution is BY Daniel Lereya As the pace and complexity of business accelerate, enterprise leaders are under pressure to deliver more, faster: more growth, innovation, and resilience. And yet, despite bold visions and thoughtful strategies, many organizations still struggle to execute effectively. It’s not because leaders fail to plan; … Continue reading Enterprise strategy isn’t broken, execution is

IAB releases draft digital advertising invoice API specifications

The rules aim to automate and standardize invoice processes, decreasing errors and increasing speed of payments. They are open to public comment until Aug. 11. Constantine von Hoffman on June 10, 2025       The IAB released its Digital Advertising Invoice API Specifications today. The specifications aim to fix long-standing payment problems in the digital advertising … Continue reading IAB releases draft digital advertising invoice API specifications

Flagstar Bank just closed dozens of branches in 5 states. See full the list of locations that shuttered in May

June 10, 2025 Flagstar Bank just closed dozens of branches in 5 states. See full the list of locations that shuttered in May BY Michael Grothaus This year has not been kind to retailers in terms of store closures. But brick-and-mortar shops are not the only retail category that has experienced a decline in 2025. Banks … Continue reading Flagstar Bank just closed dozens of branches in 5 states. See full the list of locations that shuttered in May