Syed Balkhi — October 30, 2018 Follow @SyedBalkhi — October 30, 2018 When you think of marketing, odds are, you think of sales emails, writing content, and ads. The truth is, there is a whole wide world of video marketing that can help you increase conversions. Consider that about 78% of people watch videos on … Continue reading How to Increase Conversions From Your YouTube Videos
George Beall — August 17, 2018 Follow @GeorgePBeall — August 17, 2018 YouTube is the second largest search engine in the world and home to over 1 billion users. Collectively, this audience is watching a total of 5 billion videos per day. Those are staggering numbers, and yet so many businesses fail to maintain a … Continue reading 8 Ways to Market Your Business On YouTube
Julie Neumark — July 18, 2018 Follow @julieneumark — July 18, 2018 4 ways brands can take advantage of the intersection of video streaming and gaming To talk about the convergence of video streaming and gaming as the catalyst for a new culture of creation would seem like a bit like a no-brainer to many. … Continue reading Winning the Game with Content Targeting on YouTube
Jenn Villa — June 26, 2018 — June 26, 2018 At the foundation of all things ranking lies a very basic concept: no matter how much you push or promote shitty content, nobody is going to watch it. And if nobody interacts with your video, it is not going to rank. In YouTube’s “Get Discovered” … Continue reading Mastering YouTube’s Algorithm: How the Search Engine Determines Ranking
Dana Kilroy — May 17, 2018 Follow @dsullyk — May 17, 2018 Want to generate more leads on YouTube without relying on PPC ad platforms like Google AdWords or Facebook ads? I’ve got two words for you: YouTube giveaways (or is that three words?!). YouTube has more than 1.3 billion users and, in any given … Continue reading How to Generate More Leads on YouTube
Ana Gotter — October 8, 2017 — October 8, 2017 USA-Reiseblogger / Pixabay Does your small business have a YouTube channel? If you’re like most SMBs, the answer to that question is no. And a large percentage of the SMBs that do have a YouTube channel chronically neglect it. While YouTube isn’t the first site … Continue reading Can Your Small Business Benefit From YouTube Marketing?
YouTube SEO For B2B: How To Optimize Videos For YouTube Search by Dmitry Dragilev , Op-Ed Contributor, September 14, 2017 YouTube, the domain of video game-playing stars and endless reaction videos, works for consumer businesses. Just ask Michael Dubin, founder of Dollar Shave Club, who turned an irreverent video for cheaper razors into a $1 … Continue reading YouTube SEO For B2B: How To Optimize Videos For YouTube Search
Looking to add video advertising to your marketing mix? Columnist Kevin Lee shares some advice for ways to take advantage of YouTube’s video advertising platform. Kevin Lee on September 14, 2017 YouTube is incredibly popular; Alexa consistently ranks it as the second most trafficked site globally. Additionally, its content shows up frequently in Google … Continue reading 7 killer ad tips for YouTube & video
By Richa Pathak August 24th, 2017 Thinking about “doing” video is easy; implementing it can be difficult. Or is it? Here you’re going to learn how to create a YouTube video campaign in just 30 minutes. How Long Should Your Video Be? Video platform Wistia analyzed 564,710 videos which had a combined count of 1.3 … Continue reading Create A Quick YouTube Campaign In Just 30 Minutes
Ivan Ivanov — July 24, 2017 — July 24, 2017 The second biggest search engine on the planet and the most popular video sharing platform, YouTube is often an untapped source of social media influence for brands. Due to the unique way the platform has been shaped by its users, small and big time companies … Continue reading How To Make YouTube Work For You (A Guide For Brands)
