Debi LewisJune 8, 2015 Business owners have limited supplies of three things: time, patience, and money. Whichever of those items is the scarcest commodity in the moment will determine the relative importance of finding hidden stores of the other two. Most often for my clients, money is the hardest thing to spare when they’re looking … Continue reading Free Stuff for Plucky Web Site Owners
How can you develop and maintain a clear, sustainable website labeling system? Columnist Shari Thurow shares her tips and best practices. Shari Thurow on June 5, 2015 One of the key components of a website’s information architecture (IA) is an effective nomenclature or labeling system. According to Wikipedia, a nomenclature is a system of names … Continue reading How To Create A Website’s Nomenclature (Or Labeling System) For Online Findability
Aaron ShaplandJune 3, 2015 Where To Begin As with any new project, you should start with a few questions to set the baseline. Some that can help frame your direction include: How long ago was your website built? What technologies does it use, and are they still considered best practice? Is it responsive (mobile-friendly)? Is … Continue reading To Redesign Or Start Fresh? The Key Question For Corporate Websites
James ArnoldMay 27, 2015 The importance of a business website can never be sidelined. But the problem most face is running it without expert help. Can you run a full-fledged, professional site without adequate coding knowledge? Thankfully it is possible to not just run it but also operate it on a regular basis without professional assistance. You … Continue reading How to Create a Free Website – Top 5 Free Website Creators
Robert Brady May 25th, 2015 Making decisions is difficult. The more people involved in that decisions and you have more and more opinions that potentially cloud the decision. Add in that the highest-paid persons opinion (HIPPO for short) carries significantly more weight and you could end up making a poor decision. But what if data … Continue reading Quick, Affordable A/B Testing With PPC
Steven WasherMay 21, 2015 Because this period of having no voice has dragged on 30 times longer than anyone expected, I’ve had to make changes to the way I work. Along the way I’ve been re-discovering the written word. And in my desire to bring you the best teaching, I’ve been tempted to leave out … Continue reading The Magic Of Being Responsive
Chris DuehrsenMay 20, 2015 Do you ever leave the office to visit clients or share information with your business partners? If yes, you may want to consider creating an extranet portal. What exactly is an extranet portal? It is a website that permits controlled access from outside an organization’s network, or in layman’s terms, controlled … Continue reading How To Provision An Extranet Portal
Navneet KaushalMay 17, 2015 Do you know 80% people use mobile for searching and 50% of local searches are carried out on smartphones? We all are familiar with the roll out of “Mobilegeddon” and also of the fact that non-friendly mobile websites will be clobbered. Hence, to survive in the cut-throat competition it has become … Continue reading 10 Steps To Google Mobile Friendly Site (Infographic)
Kathleen OlsonMay 17, 2015 If you run a business, you need to do everything you can to stay on top of your game, and that includes making sure that you have a website that not only looks great, but also one that is easy for you and your customers to use. Thankfully, there are plenty … Continue reading Top 5 Free Website Builders for Your Small Business Website
Amanda ClarkMay 13, 2015 Is your website a 24/7 sales machine? Is it a virtual storefront that draws in new clients and converts leads into consumers? Or does it just kind of sit there on the Web—an online placeholder but not much more? We talk to a lot of small business owners who are anxious … Continue reading 4 Crucial Website Elements You May Be Overlooking
