Category Archives: Web Management Guidelines

Today’s Essential Web Strategy: The Total Integration Of Development, Design, And Content

Kris SpisakJanuary 30, 2015 The meaning of a successful website has evolved over the years. Today, it means having well-written code, an appealing visual experience, and content that truly connects with its intended audience. Being present is not enough to build a powerful online presence; therefore, businesses of every size need to make sure their … Continue reading Today’s Essential Web Strategy: The Total Integration Of Development, Design, And Content

How To Create And Grow Your LinkedIn Company Page

Raluca BoghianJanuary 24, 2015 If you’ve been looking for new ways to grow your company’s online presence, you’ve probably considered Linkedin. Not sure yet that this is the right social network for your business? Perhaps a few numbers about the largest professional network on the Internet will persuade you that your company should be there … Continue reading How To Create And Grow Your LinkedIn Company Page

Dear Marketing Ninjas, Get Human Feedback Before A/B Testing Your Landing Pages

Aurelie ChazalJanuary 22, 2015 Hi there fellow marketing ninja (or just digital marketer as we used to be called) Hope 2015 started out good for you. My main work resolution for 2015 is to focus on people. – I don’t care about gaining more followers if I don’t get to talk to them.– I don’t … Continue reading Dear Marketing Ninjas, Get Human Feedback Before A/B Testing Your Landing Pages

3 Website Brand Identity Considerations You Might Have Overlooked

Chip StevensJanuary 20, 2015 For most people, your website represents a primary interface to your company – a single source for all of the information that a prospective customer might get about your products, services, and values. Your website is very important to the perception of your company, and it also drives everything from your … Continue reading 3 Website Brand Identity Considerations You Might Have Overlooked