Alex Jasin — March 30, 2017 — March 30, 2017 You’ve probably read posts like this before. Maybe you’ve even written a post or two about design yourself. The answer’s always the same old story, to “build quality content, and visitors will convert”. While there’s truth that high quality content typically performs better, this idea … Continue reading 7 Design Tweaks to Seriously Boost Conversions
Lara Berendt — March 27, 2017 — March 27, 2017 When marketing managers, IT administrators, copywriters, designers and developers come together to hash out project plans and timelines, things go more smoothly when everyone can speak the same language. So what do you do if you don’t know your duotone from your parallax? We can … Continue reading 15 Web Design Terms to Help You Navigate the Latest Trends
Hannah Corbett — March 23, 2017 Follow @hannahcor— March 23, 2017 Most business owners in the modern world understand the importance of having an online presence. The internet can provide a number of powerful channels through which businesses can connect with their target audiences, and turn users into paying customers. Typically, having an online presence … Continue reading What Business Owners Need to Know About Web Design
Do you include subheads in your content? How about CTA buttons? Columnist Drew Eastmead outlines five best practices to keep in mind when you’re adding content to your company’s website or blog. Drew Eastmead on March 6, 2017 If you are charged with adding content to your organization’s website, then you know that creating … Continue reading 5 quick web page fixes any blogger can make
Kristin Hicks — February 28, 2017 — February 28, 2017 Different pages on your website have different purposes and goals. Your homepage should provide a clear picture of what your business is and does. Your about page is an opportunity to personalize your brand and build trust. Landing pages are designed to do one thing: … Continue reading How to Design a Landing Page That Converts
By Larry Alton February 24th, 2017 Over the past decade, there’s been a swift surge in the volume of data businesses have available at their disposal – specifically when it comes to website analytics and SEO. While this is good news, the fact remains that raw data without any ability to synthesize and interpret is … Continue reading How to Design Dashboards That Make Sense
Jon-Mikel Bailey — February 24, 2017 Follow @jonmikelbailey— February 24, 2017 In the first video of this ongoing series, we break down the basics of Responsive Web Design. At the end of this video, you should have a good understanding of this concept and how to best use responsive web design in your digital marketing … Continue reading What Is Responsive Design? [Video]
Kristen Hicks — February 1, 2017 Follow @atxcopywriter— February 1, 2017 You already made a big investment in website design. You feel like you tackled that project and got it done. But be honest: It’s been a few years now, hasn’t it? Good web design isn’t something you can invest in once and be done. … Continue reading 4 Metrics Telling You It’s Time for a Website Redesign
Jordan Lore — January 31, 2017 — January 31, 2017 How does recouping some of your digital ad budget sound? How about saving a hefty percentage of conversions that would have bounced otherwise? If so, you’ll want to employ an exit-intent popup ASAP. As your visitors go to leave (aka bounce) from your website or … Continue reading Exit-Intent Popups: 51 Strategies, Tips & Examples
Payman Taei — January 30, 2017 Follow @paymantaei— January 30, 2017 Visual content has always been relevant in marketing, but it’s quickly begun gaining more steam. This is probably because the average human’s attention span is now less than a goldfish’s, and visual content can catch a viewer’s attention quicker—and keep it longer—than written content. … Continue reading 10 Ways to Effectively Use Visuals on Your Website
