Category Archives: Twitter

Twitter vs SMS: What’s the Best Way for Companies to Engage?

by Elias Parker November 20, 2015 Follow @eliasparkerNovember 20, 2015 If you stop and think about it, Twitter and text messaging aren’t so different. They both have limited characters (140 and 160), they’re both fast-moving channels, and they’re both widely-used channels. But how widely-used? Let’s take a look. That’s right—texting is used 46 times more … Continue reading Twitter vs SMS: What’s the Best Way for Companies to Engage?

5 Statistics That Prove You Need to be Marketing on Twitter

by Christina Hall November 17, 2015 Follow @mychristinahallNovember 17, 2015 Social media marketing is the great equalizer – it allows smaller companies to compete on relatively equal footing as larger companies to reach their target audience. Not to mention that by using social media, you can directly communicate and engage with your audience, which is … Continue reading 5 Statistics That Prove You Need to be Marketing on Twitter