Richard LarsonJanuary 12, 2015 In the beginning of social media for business, social media efforts and campaigns were all marketing focused. However, social media for businesses really has morphed into a hybrid between marketing and customer service communications with customers. In fact, they’re a perfect pairing – they go together like toast and jam. If … Continue reading How Social Media Can Easily Improve Your Customer Service
Category Archives: Social Media Utilization
What Businesses Want Out of Giving Back
Ryan ScottJanuary 12, 2015 As we look ahead to the trends in corporate philanthropy, there’s food for CSR thought in the 2014 Trend Report from The Association of Corporate Contributions Professionals (ACCP). This annual report distinguishes itself by offering forward-looking data collected by surveying corporate contribution professionals about their plans, including their budgets, for the … Continue reading What Businesses Want Out of Giving Back
Internal Social Business for Leaders Series: 2. Get settled
Aaron KimJanuary 12, 2015 This is the second post on the Internal Social Business for Leaders series. The first one covered the most basic activity there, getting your profile done. After finishing that, you’re likely having that feeling of getting in the middle of a party by yourself and wondering if you should leave. Please … Continue reading Internal Social Business for Leaders Series: 2. Get settled
What CROs Need to Know About SEO in 2015
Sergio AicardiJanuary 12, 2015 No longer are we in a world where building links or a ton of SEO friendly content leads to top rankings. In today’s post penguin, post panda world, one must earn their rankings and it certainly isn’t easy to do so. Fundamentally, it’s obvious that Google is trying its best to … Continue reading What CROs Need to Know About SEO in 2015
7 Tools that Will Help You Win the eCommerce Battle in 2015
Pratik DholakiyaJanuary 12, 2015 What’s going to happen in eCommerce industry in 2015? The Internet continues to evolve and with web 3.0 making its way, we will see some even-more sophisticated interactivity in the eCommerce industry in the coming year. There have been many technology developments last year. These developments, especially those in the field … Continue reading 7 Tools that Will Help You Win the eCommerce Battle in 2015
6 Toxic SEO Habits You Should Stop Today
Business.comJanuary 12, 2015 SEO is getting tough. There’s more competition and Google is smarter than ever. So in order to get the edge over your competitors, you’ve got to be doing things right. Below, we’ve identified some toxic habits that might be holding back your SEO efforts. Rid them from your soul and increase your … Continue reading 6 Toxic SEO Habits You Should Stop Today
10 Tips To Create Effective Responsive Design (Infographic)
Kathryn WheelerJanuary 12, 2015 It’s impossible to keep track of the plethora of mobile devices that are continuously being created. There may never be a one-size-fits-all code for your website to work on all devices. However, that doesn’t mean that there aren’t other solutions. Two common options are to have a mobile site (or app) … Continue reading 10 Tips To Create Effective Responsive Design (Infographic)
Seeking out eCommerce opportunities in 2015: Hit it big overseas
Abbe MillerJanuary 12, 2015 We know consumers are remaining keen to do a majority of their shopping at the retailers’ brick-and-mortar stores. However, a growing number of consumers are taking to their computers and mobile devices to make their purchases. According to the National Retail Federation’s Holiday Consumer Spending Survey, the average shopper planned to … Continue reading Seeking out eCommerce opportunities in 2015: Hit it big overseas
How To Take Twitter Ads To The Next Level With Search Data
Brenda TonJanuary 12, 2015 Did you know that there are 2.1 billion searches on Twitter every day? There are millions of people who use Twitter search to understand what’s happening right now and to stay updated on the latest news and trends. On Twitter Ads, advertisers have the ability to run different types of ad … Continue reading How To Take Twitter Ads To The Next Level With Search Data
Bloggers: What You Need to Know About the Pinterest Smart Feed
Crystal PontiJanuary 12, 2015 Heads up! There’s a new algorithm in town and it’s known as the Pinterest Smart Feed. The algorithm is based on the quality of a pin, the quality of a pin’s source (blog or website), and rating of a pin (assigned by Pinterest). Each factor is given weight based on the number of … Continue reading Bloggers: What You Need to Know About the Pinterest Smart Feed