Justin WilsonApril 23, 2015 Social media is a fantastic tool for marketers. It is a great opportunity to engage with your audience, and develop relationships which work for both the consumer and the organisation. But it’s not always easy: the internet is full of examples of organisations that have not only got it wrong, but … Continue reading Your 10-Point Social Media Check List
Young Entrepreneur CouncilApril 23, 2015 What is one metric I can use for measuring the success of my new social media hire? 1. Interaction With Your Brand Via Social The key is to look at the overall “cohort” following and engagement with your company across all your social media channels. Do you have more likes, … Continue reading 10 Best Metrics For Measuring The Success of Your Social Media Hire
Clinton LanierApril 22, 2015 Maybe NO social media presence is better than a lousy one? One of the biggest mistakes that small businesses make is thinking that doing something, anything, on social media is better than doing nothing at all. But, in the end, that’s typically not the case. In fact, this path really only … Continue reading The Myth of “Better than Nothing” and Social Media
Dave MurrowApril 20, 2015 Web site operators are anxiously awaiting the results of Google’s algorithm change on Tuesday, April 21st. The changes will reflect the growing use of mobile for search, and Google says it will give higher precedence in search rankings to mobile-friendly websites. Google claims that this algorithm change will have ‘a significant … Continue reading Are You Ready for Google’s Next Algorithm Change?
Paul KeijzerApril 18, 2015 Today I’m going to be discussing the 5 stages that can take you through the inception of a team to achieving it’s goals and finally to review and learning. As you go through these stages, you’ll see that any team has to consider both it’s Goal and Soul – the ‘hard’ … Continue reading 5 Stages to Help You Unlock the Power of High Performing Teams
Annaliese HenwoodApril 17, 2015 How often do you see other users on social media post content where they clearly didn’t prepare it properly? How often have you struggled with this yourself? We all have tweets we regret and posts we edit or delete after publishing when we can. Sometimes, we just make mistakes, but that … Continue reading Before You Publish on Social Media, Do These 7 Things
Rachel WinsteadApril 17, 2015 Whether you run a small business, are starting a YouTube channel, or you’re in the process of growing, you may feel stretched thin when it comes to online marketing. One entrepreneur site may tell you that SEO is key, while another may tout social media as the forum with the most … Continue reading Help! I Don’t Have Time To Stay Online
Priyanka RavaniApril 16, 2015 Do you want a global perspective when it comes to ad spending on social media? Social media advertising has had an impressive growth in the past and its future only looks bigger & brighter. Viewing this growth will force many marketers to start spending in the social arena. Below is a … Continue reading Rise of Social Media Ad Spending [Infographic]
Pam DyerApril 15, 2015 Instagram is a powerful tool for establishing a visual brand identity. It enables businesses to improve engagement and increase sales by showcasing their products in creative ways and implementing interactive hashtag campaigns. With more than 300 million active users, it is now the most popular photo-sharing social media platform, surpassing Pinterest … Continue reading How to Get Started with Instagram Marketing
Amanda PensackApril 15, 2015 Taking the right steps towards social media success It’s no secret that brands and individuals are on social media to increase sales, website traffic, brand interest, or gain Internet fame. Maybe even all of those reasons. At the end of the day, we all want to be successful through our social … Continue reading The Secret Sauce to Taking the Right Steps Towards Social Media Success
