Category Archives: Social Media Utilization

How to Take Advantage of Shoppable Instagram Stories Stickers

Monique Danao — June 20, 2018 Follow @monique_pd — June 20, 2018 New Instagram Feature: Shoppable Instagram Stories Stickers Last week, Instagram announced an exciting new feature for retailers and businesses. Shoppable Instagram Stories stickers. Soon you’ll be able to add stickers to featured Stories products. Once viewers tap the sticker, they can see product … Continue reading How to Take Advantage of Shoppable Instagram Stories Stickers

Insta-Hooked: 12 Instagram Story Ideas Your Followers Will Love

Shannon Willoby — June 19, 2018 Follow @shannonwilloby — June 19, 2018 Why is ephemeral content so damn irresistible? Because it plays on the apparently severe case of FOMO — fear of missing out — that’s constantly running through all of us. With just 24 hours to watch an Instagram Story, followers know that it’s … Continue reading Insta-Hooked: 12 Instagram Story Ideas Your Followers Will Love

How to Keep Your Company’s Social Media Presence Safe

Darina Murashev — May 29, 2018 — May 29, 2018 Social media has become an integral tool for online brand management. Last year, companies of all sizes used social networking platforms to communicate with over 3.1 billion global social media users Facebook’s recent data breach, however, demonstrates how important it is to secure your business’s … Continue reading How to Keep Your Company’s Social Media Presence Safe

Coming Full Circle: How Businesses Are Returning to Social Media’s Original Intent

Chans Weber — May 4, 2018 Follow @chansweber — May 4, 2018 Social media existed long before the Internet. Persians in 550 B.C.E. are credited with creating the first rudimentary postal system, a system described by Greek historian Herodotus as being complete with riders and horses ne’er deterred by “snow nor rain nor heat nor … Continue reading Coming Full Circle: How Businesses Are Returning to Social Media’s Original Intent

5 Ways Every Small Business Can Get Its Social Media Presence Up to Speed

Deborah Sweeney — April 5, 2018 Follow @MyCorporation— April 5, 2018 Has it been awhile since you last reviewed the content shared on your company social media accounts? Maybe you established your Facebook and Twitter handles a few years ago, but have left them largely dormant since. Or maybe you’re on a tight budget and … Continue reading 5 Ways Every Small Business Can Get Its Social Media Presence Up to Speed