Category Archives: Social Media Utilization

The Importance of Video on Social Media and Why You Might Be Missing Out

Susan Tucker — August 31, 2017 Follow @getsusanmktg — August 31, 2017 How important is social media video marketing? Some would say that it’s absolutely everything. In fact, there are many successful entrepreneurs who have built successful social media marketing campaigns solely around video. If you have not had the chance to incorporate video into … Continue reading The Importance of Video on Social Media and Why You Might Be Missing Out

10 Ways to Use Social Media to Enhance Your Qualifications as the Top Marketing Candidate

Mark Miller — August 29, 2017 Follow @MMtwopointfive — August 29, 2017 StockSnap / Pixabay Unless you’ve been hiding out under a rock, you know social media (and social media staffing) is an incredibly powerful tool for brands wanting to build a strong digital presence. This is also true for marketers’ personal brands – whether … Continue reading 10 Ways to Use Social Media to Enhance Your Qualifications as the Top Marketing Candidate

Why Conversion Rate Optimization is More Important Than Ever

Dave Orecchio — August 21, 2017 Follow @HighTechMKT — August 21, 2017 coffeebeanworks / Pixabay Want to succeed with Digital Marketing? If your answer is yes, then you need to know how Conversion Rate Optimization (commonly called CRO) works and why it is so important. Understanding how website visitors move through your website and what … Continue reading Why Conversion Rate Optimization is More Important Than Ever

How Email Marketing Done the Inbound Way Fetches Great Results! [Infographic]

Kevin George — August 18, 2017 Follow @imkevin_monk — August 18, 2017 Consider this. A financial investment company keeps calling you every now and then to tell you about their ‘awesome’ plans, whether you are interested in them or not. Urgh!On the other hand, you have been watching advertisements of a specific investment company, considered … Continue reading How Email Marketing Done the Inbound Way Fetches Great Results! [Infographic]

3 Ways Social Media Can Positively Affect Your PR Efforts

Tabitha Jean Naylor — August 11, 2017 Follow @TabithaNaylor   — August 11, 2017 LoboStudioHamburg / Pixabay Virtually everyone – from the teenager down the street to your grandmother in Omaha – is on social media. It’s literally transformed the way we communicate in ways we never even thought possible 10 to 20 years ago. … Continue reading 3 Ways Social Media Can Positively Affect Your PR Efforts