How can you improve your organic search results? Columnist Jason Decker outlines four basic steps to make your listings more compelling to searchers and prospects. Jason Decker on January 3, 2017 You’re a savvy digital marketer. You follow Google best practices and read “all the SEO blogs.” You sound like a zookeeper with your extensive … Continue reading 4 steps to make your organic listings more effective
Category Archives: Search Engine Optimization
Case Studies Prove SEO Is Pertinent For All Businesses
Harold Stark — January 2, 2017 Follow @theharrrystark5— January 2, 2017 Over the years, marketing and advertising have changed substantially. The Internet has helped to give businesses and entrepreneurs direct access to millions of consumers. While traditional forms of marketing and advertising can still be fruitful, it is absolutely pertinent for businesses to also incorporate … Continue reading Case Studies Prove SEO Is Pertinent For All Businesses
3 Ways Google’s Mobile First Ranking Affects SEO
George Beall — December 31, 2016 Follow @GeorgePBeall— December 31, 2016 Google’s most recent changes rank mobile friendly sites above those that are not mobile friendly, when the user is searching on their smartphone. This makes sense from a logical perspective, but may be very disrupting from a marketing one. If your website hasn’t already … Continue reading 3 Ways Google’s Mobile First Ranking Affects SEO
2017 SEO Surprises and Expectations
Al Gomez — December 30, 2016 — December 30, 2016 A new year means new beginnings. But can the same be said for SEO in 2017? As with everything else, change IS nature. Invariably, plenty of things will change – but certain stuff (e.g. attention to quality, need for links, etc.) will remain the same. … Continue reading 2017 SEO Surprises and Expectations
4 Super-Smart Keyword Research Ideas that Boost SEO
Elisa Gabbert — December 29, 2016 Follow @egabbert— December 29, 2016 I’m one of those weirdos who finds keyword research fun; seriously, it’s one of the most enjoyable parts of my job. When you’re looking for new keywords to target, the world seems bright and full of possibility. Looking for keyword gold at the end … Continue reading 4 Super-Smart Keyword Research Ideas that Boost SEO
SEO in 2017: Mobile optimization as a competitive advantage
Even many of the titans of the internet could do with a bit of optimization of their mobile sites. Contributor Marcus Miller offers a comprehensive view of how to ensure you’re making the most of the opportunity to forge ahead. Marcus Miller on December 27, 2016 In 2016, the inevitable happened, and mobile … Continue reading SEO in 2017: Mobile optimization as a competitive advantage
Semantic Search – 8 Facts You Should Know [Infographic]
Jomer Gregorio — December 20, 2016 Follow @JomerGregorio— December 20, 2016 Semantic search is one of the term that often hear in search engine sphere nowadays. As the name suggest, semantic search is the way search engines improves the accuracy of a search by means of using not one but multiple resources to interpret the … Continue reading Semantic Search – 8 Facts You Should Know [Infographic]
Can SEOs make local search great again in 2017?
The road ahead looks rough for local SEO practitioners and agencies, but is there hope? Columnist Andrew Shotland takes a look at what recent trends mean for those who serve local search clients. Andrew Shotland on December 20, 2016 It was bad enough that Prince, Leonard Cohen and Mrs. Brady checked out in 2016, but … Continue reading Can SEOs make local search great again in 2017?
Navigating Your Way Through Your HubSpot Portal in the First Month
Roman Kniahynyckyj — December 19, 2016 Follow @kniahynyckyj— December 19, 2016 You’ve just purchased HubSpot! Congratulations. You’ve worked hard to identify the optimal marketing automation software for your company, chosen HubSpot, and are primed for success. Here’s some key things you should do in your HubSpot Portal the first month. Get Certified Before you dive … Continue reading Navigating Your Way Through Your HubSpot Portal in the First Month
User Friendly On-Page SEO: A Short Guide
By Shaimaa Mortada December 16th, 2016 On-page SEO is all about how well your website responds to Google ranking factors. And by your website, we mean exclusively your website – everything from your URL and your metadata, to your content, keywords and images. What’s beautiful about good on-page SEO is that’s what’s good for users … Continue reading User Friendly On-Page SEO: A Short Guide