Category Archives: Pinterest Tools

Pinterest debuts AR feature that lets users try on lipstick before buying

Brands that are part of the initial rollout include Estée Lauder, Sephora, bareMinerals, Neutrogena, L’Oreal, NYX Professional Makeup, YSL Beauté, Lancôme, and Urban Decay. Taylor Peterson on January 28, 2020 at 9:00 am Pinterest has launched ‘Try On” – a new augmented reality (AR) feature that enables users to virtually try on various lipstick shades … Continue reading Pinterest debuts AR feature that lets users try on lipstick before buying

Pinterest launches Pinterest Shop for small businesses that make and sell products

The new feature launched with 17 small businesses. Taylor Peterson on November 25, 2019  In advance of Small Business Saturday (Nov. 30) and the holiday shopping season, Pinterest has launched Pinterest Shop – a new dashboard curated by Pinterest that showcases the profiles and products of small businesses in an Etsy-style fashion. Shop currently includes … Continue reading Pinterest launches Pinterest Shop for small businesses that make and sell products

Pinterest opens self-serve version of Pin Collective branded-content program

Through a deal with Popular Pays, Pinterest is helping all advertisers find talented folks to produce creative for its platform. Tim Peterson on September 19, 2017   Pinterest is helping smaller advertisers develop creative for its platform by launching a self-serve interface allowing them to find creatives to produce branded content for Promoted Pin campaigns. … Continue reading Pinterest opens self-serve version of Pin Collective branded-content program