Jock Breitwieser February 3, 2021 For B2B social sellers, a healthy LinkedIn presence is the “golden goose.” It’s the most direct and useful tool that you have for generating interest in your products or services and building relationships for mutual benefit. 80% of all social media B2B leads come from LinkedIn. As a B2B social … Continue reading Social Selling on LinkedIn: 12 Tips for Increasing Your Audience
Gerry Moran January 11, 2021 LinkedIn is the ultimate networking watering hole. It’s also the perfect fishing hole to start a conversation. You have to know when your audience is tugging on the ‘fishing line’, so you can begin the right kind of conversation. We’ve identified 42 ways you can begin to have a conversation … Continue reading 42 Ways to Start a Conversation on LinkedIn
Annabel Maw December 30, 2020 It’s no secret that social media is essential for small businesses. Using social media is a fantastic way to engage your customers and expand your brand presence. When done correctly, it can also be a very cost-effective marketing tool. Many businesses have learned to effectively leverage Facebook, Twitter, and Instagram … Continue reading Using LinkedIn to Expand Your Audience
James Potter December 18, 2020 Everybody has a network of connections on LinkedIn, but what do the three degrees of connections mean to you? Perhaps you’re more familiar with the Six Degrees of the actor Kevin Bacon or The Three Degrees singers from the 1960’ and 70s? LinkedIn’s three degrees do not relate to pop … Continue reading The 3 Degrees of Connections on LinkedIn
Dennis Koutoudis November 22, 2020 Have you created a LinkedIn Newsletter yet? If not, you should definitely give it a shot! Before we tell you why, let’s talk a little bit about what is a LinkedIn Newsletter and how it works. Very simply explained, a LinkedIn Newsletter is a series of Articles (called “Editions”) written … Continue reading LinkedIn Newsletter Super Powers!
Erika Giles November 3, 2020 Looking to utilize LinkedIn ads to reach your target audience? LinkedIn Message ads are a great way to start! LinkedIn InMail and Message Ads are a way to expand on your email campaigns to your target audience via LinkedIn. Start closing more customers and creating excellent engagement with your InMail … Continue reading 15 LinkedIn InMail Best Practices and Message Ads Tips to Close More Customers
Maria Ganta October 20, 2020 As you’ve probably heard, LinkedIn announced a couple of weeks ago that they are making LinkedIn Stories available to all users. Like Facebook and Instagram, LinkedIn Stories enable members and businesses to share images and short videos of their everyday professional moments that will automatically disappear after 24 hours. But … Continue reading 5 Ways You Can Use LinkedIn Stories [Infographic]
Sarah Bentley September 25, 2020 LinkedIn’s default setting is to update your headline with the title of your current position and company name, however, this won’t make you stand out from the crowd. You may be wondering what components your headline should actually include if you want to be unique or original, and be one … Continue reading Make a Lasting First Impression on LinkedIn
Michelle Morgan September 7, 2020 Any time you can get more insights about your target audience on an ad platform, it’s a good thing. There’s never such a thing as too much info. And from what I can tell, one of the best insights tools out there is widely underutilized. LinkedIn Website Demographics. This feature … Continue reading 3 Ways to Use LinkedIn Website Demographics for Better Ad Performance
Sarah Bentley August 29, 2020 Do you have a name that often gets mispronounced? Or, do you ever see someone’s name that you are about to have a conversation with and immediately panic because you don’t even have the slightest clue how to pronounce it? Names are hard, but mispronouncing a potential client or lead’s … Continue reading Quick Tip: Add Your Name Pronunciation on LinkedIn
