Bob HutchinsJuly 14, 2015 This past week at Kinekt, nearing the close of the conference, my friend Josh Collins made a great point from the stage. “Why do we like and share on Facebook?” he asked. “It’s because we want to say ‘me too’.” “Me too.” That’s a powerful phrase – a phrase that encompasses … Continue reading The Psychology Behind The Facebook ‘Like’ [Infographic]
Jennifer MadisonJuly 14, 2015 If you’re already using a sequential advertising strategy, you know it’s a series of ads or messages that build on each other to engage users. Each message and engagement informs the next one, so that you essentially create a story – and dialogue – with your audience. Facebook’s Sequential Evolution Facebook … Continue reading How to Get the Most Out of Sequential Advertising on Facebook
Marko SaricJuly 14, 2015 Welcome to our latest study in which we look at 5,000 Facebook pages and their growth, reach and engagement results in the month of May. Consider this your Facebook marketing round-up of the month. Not only do you see all the actual data that can help you run a page more … Continue reading Can You Compete Against The 43% Of Brands That Use Facebook Ads?
Nikhil SharmaJuly 13, 2015 Extra! Extra! Hear all about the newest form of newspapers – social media. In today’s world of 140 characters, more people turn to social media to get the latest updates on situations. I, personally, went straight to Twitter when I saw a backup on the San Francisco Bay Bridge the other night. … Continue reading Will Facebook Be The Next Newspaper? How Do You Shape Your Brand Marketing?
Rosalind HenshellJuly 13, 2015 (July 14, 2015) we attended the Facebook Boost Your Business Summer Tour. It was a session designed specifically for small businesses who are aiming to grow through using Facebook. There were plenty of Facebook Gurus on hand to answer questions on subjects like local targeting, brand awareness, driving sales online and … Continue reading Top Tips From Facebook’s Boost Your Business Tour!
Sahail AshrafJuly 12, 2015 One of the things I hear most often from businesses operating solely through Facebook (you’d be surprised at how many there are) is that they’re not reaching as many people as they used to. How do I Improve ‘Reach’ People who know what I do tend to corner me at parties … Continue reading A Day In The Life Of A Social Media Manager (In The World Of Decreasing Facebook Reach)
Sahail AshrafJuly 9, 2015 Facebook is one of the true stars of business social media platforms. Sure, it can be argued that it works better for certain sectors and industries than it does for others, but on the whole, every business can gain mileage and traction out of the platform. It’s easy to get carried … Continue reading 3 Things You Must Do Before You Hit ‘Post’ On Facebook
Baraa HamodiJuly 8, 2015 Have you ever wondered how to get more engagement with your social media posts? What about whether there is a special hour or day when your friends are more likely to be online? Well, I’ve asked myself the same questions, and I’ve finally found the answer. More precisely, I’ve built a … Continue reading How to Find the Best Time to Post on Facebook
Scott FenstermakerJuly 7, 2015 About a week ago, Facebook announced that it was beta testing a new type of ad, one that would allow an audience with one click to submit their email addresses without leaving Facebook. Facebook Lead Ads (ETA unknown) are a brand new ad type featuring a “subscribe” call-to-action. When you click … Continue reading Facebook Lead Gen For Your Business Is About To Get Easier
Jesse RichardsonJuly 7, 2015 Social marketing is one of your most powerful tools for customer acquisition. It can be cheap, effective, and best of all, it’s a resource that actually grows in value and momentum over time when properly applied. In many ways, Facebook is at the helm of this, being one of the most … Continue reading 4 Best Practices for Facebook Page Management
