Annaliese HenwoodJune 1, 2015 Many people, including myself, use email subscriptions to stay in touch with our favorite companies and bloggers. We sign up for weekly blog articles, newsletters and other email content. When we subscribe, it is our expectation that the emails we receive and the steps that follow are ethical, so when there’s … Continue reading 5 Email Marketing Practices To Stop Doing Today
Category Archives: Email Marketing
How to Design Emails for Small Screens and Short Attention Spans
Ryan PinkhamMay 31, 2015 How do you check your email? If you’re like most people, it’s often on a much smaller screen than the one you were using just a few years ago. Today, more than 65 percent of all emails are opened on a mobile device. When it comes to your email marketing, you … Continue reading How to Design Emails for Small Screens and Short Attention Spans
The Benefits Of Office 365 For Small Business
Andrew LopezMay 30, 2015 Email has become such an invaluable asset that lots of companies rely on the service to communicate with customers. The original cloud service is an integral part of today’s business. The following blog post will discuss the benefits of Office 365, more specifically, how you can save money from moving away … Continue reading The Benefits Of Office 365 For Small Business
15 Hygiene Tips To Keep Your Email List Clean As A Whistle
VerticalResponseMay 30, 2015 A healthy email list is vital to any business. Thanks to bounces, unsubscribes and address changes, you can lose upwards of one-third of your list each year. If you’re not replacing churned email addresses with new active ones, your business can feel the impact. Here are 15 tips to help you clean, maintain … Continue reading 15 Hygiene Tips To Keep Your Email List Clean As A Whistle
Email Marketing – Are You Keeping Your Customers Engaged?
Corey HusfeldtMay 28, 2015 Welcome to our last edition of the MyCommerce “tips and tricks” newsletter. This three-part series has included proven best practices and techniques on a range of topics to help your business maximize your revenue. Today’s edition is focused on three best practices regarding email marketing. Email marketing is another good way … Continue reading Email Marketing – Are You Keeping Your Customers Engaged?
Encouraging Word of Mouth With Your Email Marketing
Gareth O’SullivanMay 28, 2015 Nowadays, despite there being more marketing channels than ever, a lot of business promotion still lies in the hands of the customers. Even in this technological age, something as simple as word of mouth is still hugely effective in driving new customers to a business. Yet, many companies are reluctant to … Continue reading Encouraging Word of Mouth With Your Email Marketing
Google “Buy” Button Good News for Email Marketers
John W HayesMay 27, 2015 Google is rumored to be entering the world of eCommerce with the imminent launch of a “Buy” button on its mobile search results pages. It’s a move, many pundits believe, is designed to grab marketshare of the search market from online retail giants like Amazon. You might not think of Amazon … Continue reading Google “Buy” Button Good News for Email Marketers
The 3 Biggest ‘Nos’ in Email Marketing
Adam BaetuMay 27, 2015 There’s an abundance of tips, advice and strategies for improving your email marketing campaign available online, from how to build a rock-solid recipient list to creative ways you can strengthen the visual impact of your email content. However, before you even think about implementing any of these tips, you need to … Continue reading The 3 Biggest ‘Nos’ in Email Marketing
How To Write A Powerfully Effective Email To A Prospect
Jaime MuirheadMay 25, 2015 In sales, every prospect should be treated as if they’re the most important prospect in the world. Each prospect is special. Each prospect has a story. Done well, a personalized email or outreach can go a long way toward deepening your relationship, as well as closing the deal. Here are some … Continue reading How To Write A Powerfully Effective Email To A Prospect
The Easiest Thing You Can Do To Get More Email Opens On Mobile
Matthew MontoyaMay 25, 2015 In Steven Spielberg’s masterpiece Jaws, a killer shark threatens a small Cape Cod burg. This menacing beast was so scary that children — and some adults — of my generation wouldn’t swim in the ocean (I wouldn’t even swim in a pool) for years. One of the things that made Jaws … Continue reading The Easiest Thing You Can Do To Get More Email Opens On Mobile