Don’t make outside-the-box thinking a one-time thing. Columnist Matt Umbro discusses ways to apply this mentality on a daily basis to improve your workflow and foster innovation. Matt Umbro on February 10, 2016 As marketers, I’m sure we’ve all heard sayings that are meant to challenge our line of thinking and productivity. You may be … Continue reading How Do You Actually “Think Outside The Box” In Digital Marketing?
by Tom Pick February 2, 2016February 2, 2016 Digital marketing budgets continue to rise, often at the expense of offline advertising spend. But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Image credit: MarketingProfs But likely the most significant finding … Continue reading 20 Tremendous Digital Marketing Stats and Facts
Knowledge and expertise are important, but columnist Will Scott asserts that there are certain intangible qualities which online marketing rock stars all seem to share. Do these apply to you? Will Scott on January 29, 2016 at 10:45 am It’s hard to believe, but as of this month, I’ve been the owner of an SEO … Continue reading 7 Traits That Will Make You A Great Digital Marketer
by Denny McCorkle January 20, 2016 Follow @DennyMcCorkleJanuary 20, 2016 Digital and social media have changed communication and the practice of marketing. This blog post tells a story about this paradigm shift. Promotion is not as it used to be. As part of the marketing mix (or the 4 P’s), Promotion is simply how you … Continue reading The Circus is Coming to Town: A Digital Marketing Update
By Carolina Valdez-Ambia January 20th, 2016 Why should your business consider Apple Maps into it’s digital strategy? Every business wants to grow and in a nutshell, there are only two ways to increase your business: Increase your share of the pie Increase the size of the pie. Since the size and share of the pie that … Continue reading The Reasons To Add Apple Maps To Your Digital Strategy
by Angela Hausman, PhD January 14, 2016 Follow @MarketingLetterJanuary 14, 2016 Don’t trust your digital marketing to your niece or some intern thinking that young folks know all they need to know to generate digital marketing success. Sure, they may have 10K following their YouTube channel where they tape themselves doing crazy stunts, or a … Continue reading 10+7: Skills Needed for Digital Marketing Success
by Charles Crawford January 14, 2016 Follow @ChazCrawfordJanuary 14, 2016 When a new year arrives, it usually marks a turning point on our lives which calls for some new opportunities to knock on our doors. Although one’s future is not completely dependent on luck, having a sense of optimism may help in carrying out our … Continue reading Digital Marketing: 5 Ways To Reach More Customers Through Social Media Channels
by Charles Crawford January 12, 2016 Follow @ChazCrawfordJanuary 12, 2016 The digital marketing campaigns are becoming sophisticated with each passing day. Every business, irrespective of being small or big, wants to implement the most modern and apparently the greatest marketing strategies in order to be successful. The digital marketing campaigns have turned out to be … Continue reading 5 Ways To Completely Revamp Your Digital Marketing Campaign
by Melissa Duko January 11, 2016January 11, 2016 Happy New Year! Now that the holidays are over, and we’re back to the old grindstone, it’s time to see what 2016 has in store for us. We’re dusting off our “crystal ball apps” and sharing a few marketing predictions. Some predictions may look familiar as they … Continue reading 8 Things That Will Dominate Digital Marketing In 2016
by Grant Thomas January 8, 2016 Follow @gsthomas22January 8, 2016 It’s a new year which means loads of new opportunity to grow your business. These quick tips and provided resources will help you focus your efforts on the key trends and opportunities of 2016. Here’s to a great and prosperous new year! Invest in Content … Continue reading 5 Digital Marketing Tips for a Successful 2016
