Arik Hanson December 9, 2014 Two Facebook posts in the last week got me thinking: Should I really keep blogging? Does is still make sense for me? First, Geoff Livingston talked about how if he had to do it all over again, and start his social presence from the ground up, he would NOT blog. … Continue reading Should I Keep Blogging?
Claire Broadley December 8, 2014 As a technical writer, I’m trained to create documents that are ‘pure’. Software user guides a good example. When writing a user guide, it’s bad practice to weave marketing content into the text. You should simply provide guidance and instruction. Web content writing is completely different. It’s less structured. … Continue reading 15 Ways to Make Technical Blogs More Shareable
Lacy Boggs December 8, 2014 One of the biggest obstacles many of my clients face is finding the time to blog as often as they’d like. For various reasons, people like to aim to do at least one blog post a week — but finding the hours and energy necessary to create mind-blowing content that … Continue reading 3 Alternatives To Spending Hours Writing A Blog Post
by Andrew Marsh December 8th, 2014 by Brett Jordan There is no denying the importance of content creation in the modern digital landscape. Great content can help you to attract and convert more visitors. Producing content that provides value within a budget frame is difficult to do, but what if I told you that … Continue reading 7 Ways to Turn Your Employees Into an Army of Content Creators
Haley Osborne December 8, 2014 Blogging has become almost standard procedure for just about anyone with a website. Whether your business is connected with international banking, software development or organic farming, starting a blog is usually among the top “tips” website gurus insist on as a Must Have Item. While some people love blogging … Continue reading 6 Obvious Reasons You Should NEVER Blog Again
Jamie Teasdale December 7, 2014 Have you ever been on a company’s blog and found spelling and grammar mistakes? Links that don’t work? Formatting that made the article difficult to read? Not only does this create a negative image in the eyes’ of readers, but it often deters them from ever returning to your … Continue reading 8 Blogging Mistakes to Avoid
Lida Citroen December 6, 2014 Social media has this intoxicating way of luring us: We see a cute cat-falling-off-the-countertop video and we are compelled to add our thoughts; A friend shares the news of his new job and we must say how proud we are of his success; A company professes a high customer … Continue reading 5 Critical Questions To Ask Before You Post
Gail Oliver December 6, 2014 I love shopping blogs because they are some of the few sites out there that will still promote products for free, because that is the basis of their editorial content. Below are some of my favorites that I frequent almost daily. Now, keep in mind that some of these … Continue reading Top 5 Shopping Blogs To Follow
What does it mean to have “optimized content,” and what’s the secret to achieving it? Columnist Neil Patel lays it out. Neil Patel on December 5, 2014 When people talk about “optimizing content,” they’re usually thinking of it as a technical task that requires “SEO best practices” and “relevant keywords.” In today’s content-driven world … Continue reading The 6 Steps To Perfectly Optimizing Any Content
Tony Adragna December 5, 2014 Email marketing is important for any digital marketer. It allows you to directly access your current or potential customers. However, if you don’t cater to your audience, email marketing can quickly become a nightmare and turn off customers to your brand. How do you know if what you’re doing … Continue reading Why Is Email A/B Testing Important For Marketers?
