SAP CX worked with Brakes in the UK to make rapid changes to its GTM strategy. Rodric Bradford on September 15, 2020 Food and technology have been on everyone’s mind in the past six months, and for SAP CX these two worlds collided this spring in a 7-day span when its SAP Commerce Cloud was … Continue reading How a UK food provider went from B2B to D2C in 7 days
Category Archives: Business Transformation
The Messy Middle Ground of Agile Transformation
Anthony Mersino July 29, 2020 Many people think of transformation as a linear process. Whether it is a digital or agile transformation, or even a personal transformation, we like to think of it as a straight line from where we are to our goal. As a coach, and a “change agent”, I’ve been overly enthusiastic … Continue reading The Messy Middle Ground of Agile Transformation
It’s Your Time to Learn; Re-invent, Re-skill and Remain Relevant
Colleen McKenna July 20, 2020 I first wrote, Reinvent Yourself – 37 Ways for Marketing Professionals to Stay Marketable, 2013, updated it in 2016, and now, it only seems fitting to bring it back again. I hate it when people lose their jobs. Not a week goes by that I don’t hear of someone losing … Continue reading It’s Your Time to Learn; Re-invent, Re-skill and Remain Relevant
How AI Transforms Business and Improves the Job Market
Dave Sutton June 16, 2020 Artificial intelligence (AI) is a buzzword that’s been on people’s minds for the last 20 years—but the vision of what it is has changed dramatically. Instead of futuristic humanoid robots tottering around major city streets, what we see now is a leading way to help customers interact with companies. AI … Continue reading How AI Transforms Business and Improves the Job Market
Understanding the Families-First Coronavirus Response Act
Synergy — March 21, 2020 The government response to the spreading coronavirus has evolved rapidly, culminating in the passing of the Families First Coronavirus Response Act. Given that the language of the law measures nearly 20,000 words, it can be difficult to digest on your own. As your HR partner, its our job to be … Continue reading Understanding the Families-First Coronavirus Response Act
4 Popular Business Trends to Look Out For in 2020
Choncé Maddox — December 5, 2019 Since societal norms are always evolving, businesses need to keep up with this as well. You’ve probably seen huge companies go out of business or fall out of favor with their customers before. Sometimes it can seem scary since these huge businesses often have tons of resources. Regardless of … Continue reading 4 Popular Business Trends to Look Out For in 2020
The key to sustaining brand relevance? Continuous transformation
A brand’s long-term resiliency requires adaptability to stay in tune with consumer’s changing needs and have the confidence to adjust accordingly. Mark Tiainen on October 16, 2019 Right now, we’re in a turbulent time of brand transformation. New generations of consumers are seeking fresh, exciting experiences and are demanding new ways to interact with brands, … Continue reading The key to sustaining brand relevance? Continuous transformation
50 Attorneys General Back Google Antitrust Probe That Excludes Alabama, California
50 Attorneys General Back Google Antitrust Probe by Laurie Sullivan @lauriesullivan, September 9, 2019 Fifty attorneys general are backing Texas Attorney General Ken Paxton’s official announcement of an antitrust probe into Google’s dominance in online advertising. The announcement, made Monday, excludes Alabama as well as California, the state run by Governor Gavin Newsom, who is … Continue reading 50 Attorneys General Back Google Antitrust Probe That Excludes Alabama, California
Relationship Dynamics in a Business Transition
Marshall Rowe — June 19, 2019 — June 19, 2019 The involvement level of a spouse or partner in the sale of a business can vary based on how engaged they have been with the business itself. While some spouses are an intricate part of the company, others have an entirely separate career and set … Continue reading Relationship Dynamics in a Business Transition
Here’s why a disciplined story is so vital to digital transformation success
Content is what makes a digital transformation run, so telling a story across all channels that is clear and consistent is more important than ever. Jason Ocker on January 11, 2019 You must feed digital transformation or it dies. Once you’ve gone through the Herculean work of integrating the tech stack, designing and developing great … Continue reading Here’s why a disciplined story is so vital to digital transformation success