Category Archives: Business Improvement

3 Powerful Ways To Position Your Company and Win More Business

Business Improvement

by Jeff Charles November 18, 2015 Follow @ArtisanOwlNovember 18, 2015 “The way you position yourself at the beginning of a relationship has profound impact on where you end up.” – Ron Karr Have you ever felt like you were having trouble getting through to your prospects? Like they weren’t really listening to what you have … Continue reading 3 Powerful Ways To Position Your Company and Win More Business →

The 5 Ways All Boring Businesses Can Improve Visibility

Business Improvement

by Catalin Zorzini November 9, 2015 Follow @https://twitter.com/ecomplatformsNovember 9, 2015 Even though your business is boring, you probably offer a great product that many consumers could benefit from. If potential customers don’t know that you exist, however, it doesn’t matter how great your products or services are, because no one will buy them. Increasing brand … Continue reading The 5 Ways All Boring Businesses Can Improve Visibility →

3 Tips for Using Online Reviews for Business Insight and Improvement

Business Improvement

Scott BarnettNovember 2, 2015 A recent article in Street Fight highlighted how the hotel industry is using feedback from review sites to invest in improvements in their establishments and offerings. Notably, in some cases, widespread changes were made in policy or offerings based on what people said on review sites. The most interesting nugget was … Continue reading 3 Tips for Using Online Reviews for Business Insight and Improvement →

Practical Tips to Increase Press Coverage and Ecommerce PR Strategy Success

Business Improvement

Tracey WallaceOctober 30, 2015 Publicity can be absolute gold for a business, or it can be a death knell — it all depends on what the press has to say about you. Public relations is a mystery to most businesses. In fact, many confuse it with advertising, although the two couldn’t be more different. First, … Continue reading Practical Tips to Increase Press Coverage and Ecommerce PR Strategy Success →

4 Questions Every Optimization Team Needs to Answer

Business Improvement

Chris GowardOctober 25, 2015 How do you create a world-leading optimization team? One that you can trust to consistently deliver ROI year after year? Dedicated internal CRO teams are becoming increasingly common within businesses. As more and more companies adopt the testing culture, they start to ask the same questions: Where should we start testing? … Continue reading 4 Questions Every Optimization Team Needs to Answer →

8 Incredibly Easy Tips for Using Social Media to Boost Your Business’ Sales!

Business Improvement

Tabitha NaylorOctober 13, 2015 For many small business and e-commerce stores, social media is an excellent platform to connect with existing customers and attract the attention of potential customers. Social media marketing is a valuable promotional tool that can help spread your outreach, increase sales, and allow your business to grow; here are several tips … Continue reading 8 Incredibly Easy Tips for Using Social Media to Boost Your Business’ Sales! →

The “Bug” In Volkswagen’s Culture And 6 Ways To Treat It At Your Company

Business Improvement

Neel DoshiOctober 10, 2015 Have you ever cut corners? Maybe you used 1.2 line spacing in your college essays to better meet the “five-page minimum.” Perhaps you’ve parked in a no-parking zone. So, okay, you’re “guilty and guilty.” But you’d never go as far as Volkswagen — true? You’d never cheat on emissions standards — right? The German car … Continue reading The “Bug” In Volkswagen’s Culture And 6 Ways To Treat It At Your Company →

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