Category Archives: Business Development

Sam’s Club’s retail media network rolls out new experience and targeting capabilities 

Sam’s Club Member Access Platform uses sales attribution and strategic partnerships to close the loop for omnichannel advertisers. Chris Wood on July 18, 2023 Sam’s Club, the chain of membership-only retail warehouse clubs owned by Walmart, has introduced new design and targeting capabilities for its retail media network, known as Sam’s Club Member Access Platform … Continue reading Sam’s Club’s retail media network rolls out new experience and targeting capabilities 

Digital Media Entrepreneur Creates Search, Measurement Podcast Company

Digital Media Entrepreneur Creates Search, Measurement Podcast Company by Laurie Sullivan  @lauriesullivan, April 24, 2023 A search, discovery and measurement tool for podcasts recently launched from Tree Goat Media using artificial intelligence (AI) and machine learning to identify moments in content. Marbyl, the platform, serves up a few seconds of audio based on the search … Continue reading Digital Media Entrepreneur Creates Search, Measurement Podcast Company

Digital Terrain: The Top Towns For Building A Marketing Business

Digital Terrain: The Top Towns For Building A Marketing Business by Ray Schultz , April 7, 2023 Here’s some advice if you want to build an email business (and/or your career): Forget New York, Chicago and Seattle — the best towns for growing a digital marketing enterprise are these, according to an analysis by Clarify … Continue reading Digital Terrain: The Top Towns For Building A Marketing Business

10 Must-Have Capabilities in a Business Push-To-Talk App

10 Must-Have Capabilities in a Business Push-To-Talk App Vinayak Singh / 10 Mar 2023   The widespread adoption of smartphones and associated connectivity–Wi-Fi among business users is leading organizations to adopt push-to-talk (PTT) technology. Instead of an employee using multiple devices–walkie-talkie or LMR device–companies are considering using PTT to provide voice and data communication on … Continue reading 10 Must-Have Capabilities in a Business Push-To-Talk App

From Composable Experiences to Composable Enterprises

From Composable Experiences to Composable Enterprises Deepak Anupalli / 03 Mar 2023   In a world where tech and accessibility are all-pervasive, enterprises recognize “customer experience” as the real brand differentiator. In particular, the digital face of the brand. Whether it be an employee onboarding app, new account creation for banking, a consumer online banking … Continue reading From Composable Experiences to Composable Enterprises

Take Business to the Next Level With Automating Contractor Management

Take Business to the Next Level With Automating Contractor Management Gilad Maayan / 02 Feb 2023   Contractor management is the process of overseeing and coordinating the work of independent contractors to ensure that they are meeting the terms of their contracts and complying with relevant laws, regulations, and policies. It is essential because contractor … Continue reading Take Business to the Next Level With Automating Contractor Management