Susanna Gebauer — November 24, 2017 Follow @dreckbaerfrau — November 24, 2017 Networking on LinkedIn can get you better targets LinkedIn may not be the social network that first comes to mind when we are talking about marketing – but you should not underestimate it. While you should not expect tons of traffic to your … Continue reading B2B Lead Generation – 8 Ways to Find and Connect to the Best Leads on LinkedIn
Category Archives: B2B Leads Generation
How to increase B2B traffic by 192% in five months
Looking to increase traffic and links to your site? Columnist Andrew Dennis shares the process he used to greatly improve search engine visibility for a B2B client. Andrew Dennis on October 25, 2017 SEO is a long-term strategy. It takes time to build authority and reputation, and spammy tricks that work for a short … Continue reading How to increase B2B traffic by 192% in five months
A Fast (and Easy) Way to Chat Up New B2B Prospects Online
John Nemo — May 26, 2017 Follow @JohnNemoPR— May 26, 2017 Here’s a nifty way to use LinkedIn Search to find real-time, warm leads to engage with on the platform. Looking for more B2B sales leads online? There are 500 million of them sitting over on LinkedIn, which continues to add two new members to … Continue reading A Fast (and Easy) Way to Chat Up New B2B Prospects Online
Email Helps Increase B2B Leads
Email Helps Increase B2B Leads by Jess Nelson, March 2, 2017 Email is a key B2B marketing tool because it pivotally reaches prospects in the middle of the sales cycle according to a recently released Walker Sands report. The B2B marketing agency discussed four tactics to improve lead generation in the white paper How to … Continue reading Email Helps Increase B2B Leads
Maximize ROI: How to Promote Your B2B Website
Jeremy Durant — January 31, 2017 Follow @BopDesignSD— January 31, 2017 When it comes to B2B marketing, a professional website is a necessary investment. You want the digital face of your firm to be professional, credible, and authoritative. Many firms that we work with want to maximize the ROI of their investment in their new … Continue reading Maximize ROI: How to Promote Your B2B Website
10 More Awesome Strategies to Boost Your B2B PR Campaign
Wendy Marx — December 27, 2016 Follow @wendymarx— December 27, 2016 Not too long ago we did a post on 10 Simple Strategies to Boost Your B2B PR Campaign. We received such tremendous feedback that we decided to give you an even greater strategic advantage that will kick some serious B2B PR butt. Would the … Continue reading 10 More Awesome Strategies to Boost Your B2B PR Campaign
How to Increase B2B Sales Over the Christmas Season
Frank Rumbauskas — December 20, 2016 Follow @FrankRumbauskas— December 20, 2016 It’s the most wonderful time of the year! Well, for most of us it is – and in the sales world, that means retail sales. But what about the rest of us in sales? For us, December can be a pretty tough time of … Continue reading How to Increase B2B Sales Over the Christmas Season
Expand B2B PPC Advertising With LinkedIn
by Stephen Claridge June 24, 2016June 24, 2016 LinkedIn advertising can expand the reach of a business-to-business company’s PPC while maintaining, or even increasing ROI. LinkedIn is the network of choice for business-minded individuals. Striking a far more professional chord than its larger, but less classy cousins, Twitter and Facebook, LinkedIn has become the online … Continue reading Expand B2B PPC Advertising With LinkedIn
3 ways to improve B2B lead quality
Columnist Patricia Hursh believes that by working closely with sales, improving targeting and using the right qualifiers, B2B businesses can see greater returns from their marketing efforts. Patricia Hursh on May 20, 2016 According to a recent eMarketer article, obtaining high-quality leads continues to be a challenge for B2B marketers. Along with measuring ROI … Continue reading 3 ways to improve B2B lead quality