by Kevin Ho April 10, 2016April 10, 2016 Unless you’re one of those rappers that likes to shoot cash out of guns to “make it rain”, you probably don’t enjoy wasting money for no reason. So why would you be content leaving money on the table for your AdWords campaigns? Aside from picking the right … Continue reading 5 Growth Hacks to Maximize the ROI from your AdWords Campaigns
by Dan Radak February 23, 2016 Follow @https://twitter.com/DanRadakFebruary 23, 2016 Content: there is no easy button. Scott Abel, The Content Wrangler Content marketing will become a $ 300 billion industry by the end of the year 2019. According to the PQ Media’s report: Global Content Marketing Forecast 2015-19, if the content marketing continues to grow … Continue reading Drive 10,000 Visitors Within 48 hours: The Simple Psychology Behind a Giveaway SMM Campaign
by Stephen Alberts February 12, 2016 Follow @reviewrailFebruary 12, 2016 The Keyword Planner can be super useful when using it for your business. Whether you’re running an AdWords campaign or doing some research for SEO, it’s good to jump in and poke around. Being a PPC ninja (much cooler than a regular ninja), I like … Continue reading 3 Ninja Tips Using The AdWords Keyword Research Tool
by Eyal Katz January 20, 2016 Follow @eyalk100January 20, 2016 Welcome to your graduation ceremony. You’re ready to move up from being a one trick pony and add more ad networks, exchanges, direct advertisers and ad tech providers to your monetization efforts. That’s the good. The bad is that you also need to manage all … Continue reading Which 5 Ad Servers Will Make You More Money in 2016
by Matei Gavril January 8, 2016 Follow @Prmediaonline1January 8, 2016 It was a great year for native ads in 2015. As is always the case, though, same ads stood out more than others. In case you’re unfamiliar with the concept of native ads, they’re ads that “blend in” with the overall content on a website. … Continue reading The Top Native Ads of 2015
by Sunny Popali December 29, 2015December 29, 2015 A Pay-Per-Click (PPC) strategy is one of the quickest ways to attract potential customers to your website and increase conversions. Business owners can present advertisements with the help of tools like Google AdWords, Yahoo! Search Marketing, etc., in the sponsored results section that comes up in search … Continue reading These PPC Marketing Strategy Mistakes Can Kill Your Campaigns
by Sandra Rand December 28, 2015 Follow @sandra_randDecember 28, 2015 There’s no argument that advertising on Google can drive real results for businesses of all sizes. You pay only for positive performance, you know you’re reaching an interested audience, you can see results quickly, and the results you get through AdWords do a powerful job … Continue reading 3 Things You Have to be Testing on AdWords Right Now
by Maria Breaux December 24, 2015December 24, 2015 With the holiday shopping season in full swing, most retail advertisers are focused on how they can get their products in front of the most potential buyers and maximize sales. If trends from last year’s holiday shopping season are any indication of this year’s, most consumers will … Continue reading Why You Should Be Using Bing Shopping Campaigns Right Now
Columnist David Fothergill explores the question many a paid search specialist has pondered: What is the ideal bid price? David Fothergill on December 21, 2015 As we are approaching the end of the year, and the time has come to get into a reflective mood, I wanted to return to a nice little problem I’ve … Continue reading The Search For An Optimal AdWords CPC
by Giovanni Strocchi, (December 21, 2015) Emotions are one crucial element of digital advertising that supersede responsive ad formats, cross-device presence, and even CPMs. The real long-term connection between a brand and its audience is driven by emotions — meaning that brands must trigger a positive emotional reaction in a consumer to gain access to … Continue reading Emotions At The Heart Of Successful Campaigns
