It looks like 2018 will be an exciting year for SEO. Let’s explore what’s on the horizon for SEOs in the coming year. With over 200 factors in Google’s algorithm, SEO is a complex science. But it’s not how much you need to know that makes it really challenging — it’s the ever-changing nature of … Continue reading 8 game-changing SEO trends that will dominate 2018
Daily Archives: November 21, 2017
Your brand vs. social algorithms: The conundrum of 2018
Brands are finding themselves at the mercy of algorithm changes from the likes of Instagram and Twitter. Columnist Blaise Lucey discusses what that will mean for your social and content strategy in 2018. Blaise Lucey on November 13, 2017 Bloomua / Shutterstock.com There I was, trying to convince my friends that the purpose of … Continue reading Your brand vs. social algorithms: The conundrum of 2018
Think calls are dying, the data says they’re not
Both CallRail and Marchex found significant increases in calls over the Black Friday weekend. Greg Sterling on November 13, 2017 Calls are dying, the conventional wisdom goes. Nobody wants to talk on the phone anymore. Overall, volumes may be down because of alternative channels (messaging, text, chat, email, social media), and millennials may tell … Continue reading Think calls are dying, the data says they’re not