Hana LaRock — October 29, 2017 — October 29, 2017 With Halloween just a few days away, companies will be trying different strategies to use the holiday to their advantage. It’s no secret that holidays help bring in more leads. Really, any holiday can be used to have a special promotion or incentive for customers … Continue reading How to Use Halloween to Increase Email Opens
David Kiger — October 29, 2017 Follow @davidkiger — October 29, 2017 Leadership in any business begins with the boss. Executives that encourage and empower employees to become leaders can develop a strong team at all levels, and therefore increase the chances to be successful. As Marshall Goldsmith writes in a story for Harvard Business … Continue reading The Power of Empowerment: CEOs Can Help Employees to Become Leaders
Return Path Upgrades Email Intelligence Tool With Search Feature by Jess Nelson , October 25, 2017 Return Path upgraded Inbox Insight on Tuesday, unveiling enhanced features to its email intelligence tool that enables marketers to browse millions of real email marketing messages. The new “Browse Campaigns” feature adds a search tool to Inbox Insights, and … Continue reading Return Path Upgrades Email Intelligence Tool With Search Feature
Matt Curtis — October 28, 2017 — October 28, 2017 Kai_Vogel / Pixabay Today, your marketing team stands with a wealth of assets; from social media accounts to e-books there are many things to manage. Regardless of new fads and trends, one single platform has remained one of the most valuable pieces and for … Continue reading B2B Email Marketing Tips: Building Your First Drip Campaign
Personal Branding Blog — October 28, 2017 — October 28, 2017 Having a smart mobile marketing strategy is an important part of building your personal brand online. Leveraging your social networks to their fullest potential is also important for visibility. Instagram is one of the most widely used networks today that can help build a … Continue reading Use These 4 Tips to Expand Your Personal Brand on Instagram
