Tag Archives: Writing

Writing Email Subject Lines That Get Opened: 5 Tips To Get You Started

Nicole Krug October 17, 2020 A successful email campaign starts with a great subject line. The best subject lines are often descriptive or personal, giving the reader a reason to read the rest of your content. But capturing the attention of your subscribers is easier said than done. If you’re struggling with low email open … Continue reading Writing Email Subject Lines That Get Opened: 5 Tips To Get You Started

“You’re Hired!”: Writing an Excellent Offer Letter

Hachem Ramki October 6, 2020 You’ve found your ideal candidate. This is an important position and your candidate has passed every step of the process with flying colors. But the process isn’t over just yet. Beyond locating and sourcing candidates, beyond inviting them, interviewing them, and testing their capabilities, there is negotiation and onboarding to … Continue reading “You’re Hired!”: Writing an Excellent Offer Letter

Beyond the Basics: Next-Level Tips for Writing Inbound Blog Articles

Joe Gillespie — April 13, 2020 Writing blog articles for inbound marketing shouldn’t be scary—if anything, it should be fun to write about your business. And with practice, marketers and other employees in your organization who might not consider themselves good writers can turn into competent, interesting journalists. These writing tips go beyond the basics … Continue reading Beyond the Basics: Next-Level Tips for Writing Inbound Blog Articles

How to Scale Organic Traffic (Without Writing a Million Blog Posts)

Kevin Indig — January 16, 2020 In-house SEOs and consultants alike are routinely challenged to find new opportunities to expand organic traffic. But the classic approach of researching new keywords then writing articles for those that match your domain strength doesn’t work for all sites. Take Quora, for example. It’s one of the largest social … Continue reading How to Scale Organic Traffic (Without Writing a Million Blog Posts)