Tag Archives: Webinar

Webinar vs Seminar: Picking the Right One

Veronica Green-Gott — November 8, 2018 — November 8, 2018 More and more, companies are focused on creating events to engage with potential customers. As companies have realized the benefits to brand and value, event marketing has become all the rage. But should you do a webinar or seminar? The answer is not always that … Continue reading Webinar vs Seminar: Picking the Right One →

4 Simple Reasons for Why this Webinar Invitation Works

Webinars Marketing

Howard J. Sewell — July 6, 2018 Follow @hjsewell — July 6, 2018 Webinars are a dime a dozen. As a marketer, how do you make your Webinar invitations stand out from the crowd, a challenge made bigger when you’re presenting on a topic (say, GDPR) that is so commonplace as to be completely generic? … Continue reading 4 Simple Reasons for Why this Webinar Invitation Works →

Ecommerce Holiday Campaign Marketing Tips (Plus Free Webinar)

eCommerce Experience

A good portion of ecommerce companies jump on the holiday campaign bandwagon and run standard campaigns every year, but do all of them have a consistent, carefully thought out multi-medium strategy prepared months in advance? Probably not (and that’s a big mistake). According to Wordstream, 8 in 10 holiday shoppers are influenced by the internet … Continue reading Ecommerce Holiday Campaign Marketing Tips (Plus Free Webinar) →

7 ways to turn a webinar into a stream of link-attracting content

Webinars Marketing

Contributor Jordan Kasteler explains how to use webinars you’ve created to develop new content and become a marketing and link-building machine your competitors can’t keep up with. Jordan Kasteler on April 5, 2018 Creating large amounts of valuable content is a universal challenge for marketers. Doesn’t matter if we’re talking about images, articles, blog … Continue reading 7 ways to turn a webinar into a stream of link-attracting content →

18 Lessons From Facebook’s Private Webinar On The News Feed Algorithm

Facebook Algorithm

Sahail Ashraf — February 23, 2018 — February 23, 2018 While millions of people around the world wailed and gnashed their teeth over the recent Facebook news feed changes (okay, maybe we’re being a little dramatic there), Facebook got down to business. It recently held a closed-door webinar about the newsfeed, and what the priorities … Continue reading 18 Lessons From Facebook’s Private Webinar On The News Feed Algorithm →

How to Build A Webinar That Drives Conversions [Infographic]

Webinars Marketing

Alan Rita — February 21, 2018 — February 21, 2018 This 2018, it is worth looking at integrating webinars into your internet marketing plan — if you haven’t done so. Webinars are an effective tool in raising brand awareness or influencing customer decisions. “Live webinars appeal to many as it creates a forum for interaction … Continue reading How to Build A Webinar That Drives Conversions [Infographic] →

How We Did It: Amp Up Your Video Production Webinar

Google AMP

James Hamar — February 16, 2018 — February 16, 2018 A few weeks ago, we hosted a video webinar outlining areas of focus to keep in mind when building an in-house video production capability. When we first created the presentation, we wanted to keep the technical elements simple. In order to do that, the team … Continue reading How We Did It: Amp Up Your Video Production Webinar →

Use Facebook Ad Reach Objective to Get More Webinar Signups

Facebook Engagement

Rick Kranz — December 26, 2017 Follow @RickKranz — December 26, 2017 Did you know that you can use Facebook Advertising’s Reach Objective to drive more webinar attendees? Typically, webinar campaigns are short. We run ours for four to five days. That’s because most people who sign up one or two weeks before usually don’t … Continue reading Use Facebook Ad Reach Objective to Get More Webinar Signups →

How to Present a Profitable Webinar

Webinars Marketing

Miranda Marquit — November 8, 2017 — November 8, 2017 lukasbieri / Pixabay If you have a paid offering for your audience, one of the best ways to attract more people is to hold a free webinar. Your webinar can be a great way to convince potential customers or clients that you have a … Continue reading How to Present a Profitable Webinar →

Marketing a Webinar with Cold Email

Email Marketing Tips

Josh Slone — October 31, 2017 — October 31, 2017 geralt / Pixabay Creating and Marketing a Webinar Can Be Successful with These Strategies Creating a webinar can be challenging, but marketing a webinar is a whole other beast. If you’ve been looking into sales tactics and tips, you’ve likely been pitched for a webinar … Continue reading Marketing a Webinar with Cold Email →