See how GA4 funnels reveal where SaaS users drop off — and how to fix friction points to improve conversions, onboarding and revenue growth. Dan Taylor on September 8, 2025 B2B SaaS user journeys are rarely straightforward. Unlike the faster, more direct paths common in B2C, SaaS buyers take longer to decide — working … Continue reading How to optimize B2B SaaS user journeys with GA4
Tea app suffers breach, exposing thousands of user images The app allows women to share safety info and personal experiences with men they’ve dated. Will Shanklin Fri, July 25, 2025 Apple App Store Tea, an app that claims to help women “make sure your date is safe, not a catfish and not in a relationship,” … Continue reading Tea app suffers breach, exposing thousands of user images
Why Self-Hosted WordPress Is Still the Best CMS for SEO, Speed, and User Experience John Medina Apr 30, 2025 Reliable. Scalable. Trusted. The Proven Leader in Website Platforms. There’s no shortage of content management systems vying for your attention, but when it comes to search performance, speed, and flexibility, nothing rivals the self-hosted … Continue reading Why Self-Hosted WordPress Is Still the Best CMS for SEO, Speed, and User Experience
The String Of Letters, Numbers That Make Up ID5 User IDs by Laurie Sullivan , Staff Writer @lauriesullivan, December 17, 2024 Have you ever wondered what your unique ID5 user ID looks like? I recently got a glimpse of it — a string of letters and numbers — after speaking with Mathieu Roche, CEO at ID5. The company has … Continue reading The String Of Letters, Numbers That Make Up ID5 User IDs
Google’s Leaked API Documents & User Behaviour Signals Jennifer Osborne | May 30th, 2024 I want to talk about the Leaked Google Search API document that Rand Fishkin wrote about earlier this week. It’s great to have confirmation on things we already suspected. But as Search Marketers there weren’t really a lot of surprises here. The … Continue reading Google’s Leaked API Documents & User Behaviour Signals
Boost customer retention, brand advocacy and recurring revenue for your B2B SaaS product by fostering an active user community. Sabina Pons on May 13, 2024 Building and nurturing an active user community can be a game-changer for B2B SaaS companies looking to drive sustainable growth. Implementing a user community strategy offers myriad benefits, … Continue reading Unlocking growth: The power of user communities for B2B SaaS companies
We explore some legitimate complaints marketers have about the new Google Analytics UI. Nicola Agius on July 10, 2023 Marketers are not happy with the Google Analytics 4 user interface (UI). In fact, social media has been inundated with complaints about the Universal Analytics replacement — but it’s concerns over the UI that have been dominating the … Continue reading Marketers are having problems with the GA4 user interface
Verizon will sell Tumblr to the owner of WordPress Jon Fingas @jonfingas The rumors of Verizon selling Tumblr turned out to have merit. Verizon (Engadget’s parent company) is selling the social network to Automattic, the company behind the blogging tool WordPress. It’s not disclosing the size of the deal, but Automattic is taking … Continue reading Tumblr’s building a TikTok inspired feed in bid to grow its user base
How To Enhance User Experience in Magento Websites Bharat Patel / 16 Jan 2023 Thanks to the fierce competition in the e-commerce sector, Magento websites that offer a satisfying user experience (UX) have a fighting chance. So now is the time to invest in your Magento website’s UX to gain an edge over your competitors. … Continue reading How To Enhance User Experience in Magento Websites
Elon Musk has begun his takeover of Twitter Twitter could change dramatically under Musk’s leadership. Karissa Bell @karissabe After months of legal drama, Elon Musk has begun his takeover of Twitter, according to The Wall Street Journal and The Washington Post. His first move was to fire CEO Parag Agrawal, Chief Financial Officer Ned Segal … Continue reading Twitter new user signups at an ‘all-time high,’ says Elon Musk
