Hoiling WongFebruary 18, 2015 In March, Bing will begin migration for phase 2 of their unified device targeting update. This phase includes the elimination of explicit mobile device targeting. Last year, Bing launched unified device targeting as a way to simplify Bing Ads for advertisers. For those unfamiliar with unified device targeting, the first phase … Continue reading 3 Best Practices to Prepare You for Bing’s Unified Device Targeting Update
Tag Archives: Update
Update Neglected Email Data with 5 Easy Steps for List Cleaning
Sending email marketing campaigns to old or stale lists can result in high numbers of spam complaints, bounces and unsubscribes. All three can flag your account and IP as a sender of spam — eventually blocking your messages from the inbox. Add in that most email service providers have strict compliance standards designed to protect … Continue reading Update Neglected Email Data with 5 Easy Steps for List Cleaning
Make the Google Pigeon Update Work For You!
Charlie Dhanak December 15, 2014 Launched earlier this year, the Google Pigeon update has sent shivers down the backs of many SEO and marketing specialists. Why? Well, put it this way. No one really knows much about how the Pigeon affects online businesses, but one thing’s for sure, it does. So before the pigeon takes … Continue reading Make the Google Pigeon Update Work For You!
Penguin Improvement Update Ongoing
by Wisam Abdulaziz November 28th, 2014 Happy Penguin by getolympus Since 2 days there’s clear movement for sites previously hit by Penguin 1 and Penguin 2. What’s Going On A significant number of sites came back from nowhere to rank on page 2-4 for their head keywords. These head terms are all very competitive keywords. … Continue reading Penguin Improvement Update Ongoing
Prevent Chargebacks: Update Your Ecommerce Website Design
By Jessica Velasco, Published November 11, 2014 Chargebacks instigate profit-losses in nearly all businesses. They are especially prevalent with ecommerce transactions. Fortunately, many of these financial setbacks are preventable. One of the most beneficial tools for ecommerce chargeback prevention is a top-notch website design. A Brief Explanation of Chargebacks If you haven’t experienced a chargeback … Continue reading Prevent Chargebacks: Update Your Ecommerce Website Design
How To Update Your Personal Brand After Changing Careers
By Crystal Washington, Published November 2, 2014 The average Baby Boomer has held eleven jobs from ages 18 to 46, according the Bureau of Labor and Statistics, but it is estimated that Millenials are expected to have as many as 20 jobs in their lifetimes! In a climate ripe with unemployment, underemployment and a strong … Continue reading How To Update Your Personal Brand After Changing Careers
Google’s “Panda 4.1″ Update will Change Your Content Marketing Strategy
By Warren Knight, Published October 29, 2014 Google loves change and loves me, probably more than any other company in the world and that’s noticeable in their algorithms, especially Panda and more specifically, a new iteration in the form of Panda “4.1”. With this new update, it has been reported by BrightEdge that brands saw an astounding 90% … Continue reading Google’s “Panda 4.1″ Update will Change Your Content Marketing Strategy
Google Touts Its Progress In Piracy Battle, Announces New Ad Format & “Pirate” Algorithm Update
Company updates How Google Fights Piracy document, announces new anti-piracy measures. Matt McGee on October 17, 2014 Against what seems like an almost constant string of accusations that it’s not doing enough to prevent online piracy, Google today touted recent progress on that front today with an updated version of its How Google Fights Piracy … Continue reading Google Touts Its Progress In Piracy Battle, Announces New Ad Format & “Pirate” Algorithm Update
Using Bounce Rate to Build Your Case for a Website Update
By Lindsey Weintraub, Published October 17, 2014 If you want to convince your boss your company website needs to be updated, you’ll need quantitative, objective proof points to justify making the investment. This isn’t hard to do with Google Analytics, which is a free tool for analyzing the effectiveness of your website. Google Analytics provides … Continue reading Using Bounce Rate to Build Your Case for a Website Update
The 6 Elements of An Effective Nonprofit Social Media Update
We all know the feeling; an update with no likes or comments staring up at you from your nonprofit’s Facebook page or a tweet that seems like a drop of water in the ocean. If you’re struggling to rise above the noise on social media and generate clicks that lead to conversions, there are a … Continue reading The 6 Elements of An Effective Nonprofit Social Media Update