Tag Archives: Throughs

Speed of Implementation and The Law of Shitty Click Throughs

Taylor Nelson — November 3, 2016 Follow @TaylorNelsonLR— November 3, 2016 My favorite movie on marketing is You’ve Got Mail with Tom Hanks and Meg Ryan. The movie teaches one of the most valuable marketing lessons I’ve learned: what happens speed of implementation meets the law of shitty click throughs. All you need to know … Continue reading Speed of Implementation and The Law of Shitty Click Throughs

Email Marketing: 4 Simple Ways to Boost Open and Click Through’s

by Lyn Craig June 14, 2016June 14, 2016 Average email marketing open rates are fluttering at a tentative 17.62% and click-through rates at a miserable 3.69%. Times are tough. Between the current generation’s information overload and the abundance of digital choice marketers now have to deal with consumers who have wizened up. The spammy email … Continue reading Email Marketing: 4 Simple Ways to Boost Open and Click Through’s