by Lauren Marchese December 4, 2015 Follow @lrosemarie63December 4, 2015 If you’ve ever wondered whether the elements on your website are doing their job, this is the post for you. We’ve spent months working with conversion-tracking software so that our clients can offer the best user experience (UX) possible. User-friendly sites come in all shapes … Continue reading What Hotjar Taught Us About Links and CTAs on Your Website
Julie KantorAugust 17, 2015 The title of this article probably caught you off guard—the idea of women’s leadership, especially when considering the premise of the hit TV show Mad Men, might seem like a royal stretch. However, if there is one thing that dawned on me as I followed that show over the years is … Continue reading Joan, Peggy, And Betty: What Mad Men Taught Us About Women’s Leadership
Brittany BeardenMay 17, 2015 The movie Chef, directed by and starring Jon Favreau as Chef Carl Casper, is more than just an intimate and entertaining film by the man who brought Iron Man to the silver screen. It’s actually a fantastic crash-course in new media, seen through the eyes of the uninitiated. Casper is fed … Continue reading 6 Times The Movie ‘Chef’ Taught Us About New Media
Helen NesterenkoJanuary 26, 2015 If you’ve been online in the last few weeks, you probably heard that BlackBerry made a pretty silly mistake on Twitter. Check out the small detail in the lower righthand corner of the screencap below: Image credit: Mashable That’s right, the phone manufacturer’s Tweet was sent via iPhone. As in, an … Continue reading What the BlackBerry Twitter Debacle Taught Us About Social Media
Dorien Morin-van DamJanuary 6, 2015 Teaching Social Media in Schools – a Necessity? I just read this article and then watched a three minute video by Jay Baer where he poses the question “Should Social Media Be Taught in High School?” Watch Jay here: Jay makes excellent points and, like him, I trust his mom’s opinion: … Continue reading Pondering Social Media – What If We Taught Social Media In High School?
By Andrew Lawton, Published November 12, 2014 Let me start by saying that I love my two kids more than anything in the world… Henry, 5 and Jenny, 3. They were both crying two minutes before this photo was taken. …but I’ll also tell you this: don’t have kids. Let me rephrase: do lots of … Continue reading What Parenting Taught Me About Content Marketing
Social media represents a large void in my digital marketing knowledge. I set out to get better in this space and learn more so that I could be a more well-rounded digital marketing specialist. I thought about approaching one of our outstanding Social Media Specialists here at SEP but then I had a moment of … Continue reading 11 Things George W Bush Taught Me About Social Media
NEW YORK (TheStreet) — The notion that high school students should study personal finance seems to make a lot of sense. After all, knowing how to balance a checkbook or review a credit statement or home mortgage bill is arguably as important as studying the Civil War or dissecting a frog. That’s especially so as 8.2% … Continue reading Why Most of Us Want Personal Finance Taught in High School
April is National Financial Literacy Month, but not all states make the grade when it comes to teaching our kids about money. NY1’s Tara Lynn Wagner filed the following report. When it comes to managing money, studies have shown that most kids get their financial education from their parents, which isn’t always ideal. “A lot … Continue reading Expert Stresses Need for Kids to Be Taught Personal Finance
