Renzo Costarella — February 17, 2020 Don’t get mad at the messenger here. But life is full of stuff that you don’t want to do. Regardless if it’s at work or when off-the-clock, you just can’t escape boring projects. But, what causes boredom? “Boredom is an aversive state characterized by dissatisfaction, restlessness, and weariness,” states … Continue reading How to Get Motivated to Take on Boring Projects
Albert Costill — February 12, 2020 Working freelance is a liberating and rewarding experience. That’s because of the perks like having the ability to work where and when we want. However, freelancers also struggle with motivation throughout their careers. Unlike a traditional job, they don’t have to be at work at a certain time. They … Continue reading How to Take Charge of Your Freelance Business to Stay Motivated
Diminishing third-party cookie data and growing privacy regulations will impact available data, driving more marketers to take control over ID graphs and identity programs. Amy Gesenhues on February 6, 2020 U.S. marketers are expected to invest $2.6 billion in identity resolution programs by 2022 — a 188% increase over the course of four years, according … Continue reading Is it time marketers take more ownership over their identity resolution platforms?
Sahin Guvenilir — February 5, 2020 As a servant leader, a Scrum Master focuses on the needs of others, before her/his needs. “Reveal, not resolve” mentality plays an important role in this context. Because any time the Scrum Master steps in and takes action on behalf of the team, this may create two negative impacts: … Continue reading When Should a Scrum Master Step in and Take an Action?
Arsalan Sajid — January 26, 2020 “An intangible impulse of thought can be transmuted into its physical counterpart.” – Nepolean Hill. You might have read many blogs or books before landing on this article, but you’re still searching for a ‘simple reason’ to start your digital marketing agency. Guess what? You’re in the right place. … Continue reading Starting a Digital Marketing Agency – First Steps to Take
Email marketing has a high burnout rate so to advance our industry, we must take more responsibility to educate our successors. Ryan Phelan on December 18, 2019 It has been a heck of a year for email marketers – not just professionally but for the industry at large. I’ve worked with an amazing collection of … Continue reading Email marketers: Keep growing, but also take the time to teach others
Daniel Burrus — December 4, 2019 Follow @DanielBurrus Every business runs into issues that can or will halt progress and cause the company to stagnate. These include slow cash flow, out-of-date technology, and long sales cycles; you name it, it likely exists. Often , when trying to “fix” the problem, the company gets even more … Continue reading Take Your Biggest Problem…and Skip It
Deborah Sweeney — November 22, 2019 Follow @MyCorporation More than Q4 is ending for small businesses this year. We’re wrapping up an entire decade! As we prepare to say hello to 2020, it’s important that businesses take the necessary actions to remain in compliance and get ready to welcome Q1 of the new year. From … Continue reading Simple Actions Small Businesses Can Take to End the Year Strong
Send your crew to SMX West 2020 for a rewarding and productive team-building experience. Lauren Donovan on November 19, 2019 Make 2020 the year you unify, empower, and cross-train your marketing team. Send them to Search Marketing Expo – SMX West – February 19-20 in San Jose for an immersive and rewarding team-building experience. The … Continue reading What does it take to be a winning team?
JoAnn Corley — November 14, 2019 Follow @joann corley Prove it! In the comments below, (or Tweet me a reply @joanncorley) share an example of how you consistently demonstrate this – one time attempts don’t count. How about for your team? If you can’t, read on. One of my main passions is helping people get … Continue reading Do You Take Time Management in Business Seriously?