Tag Archives: STORY

Explainer Videos – Make Them As Viral As Any Good Word Of Mouth Story

By Catherine Pham, Published October 8, 2014 Recently, I saw a question online asking whether explainer videos were still effective. Now, I must say I am certainly biased towards this type of content because it explains a topic, service or product in just a minute or two. That quick answer to a reader’s question is … Continue reading Explainer Videos – Make Them As Viral As Any Good Word Of Mouth Story

Conquering Content Marketing in 5 Steps: It All Starts With a Plan

Index: Conquering Content Marketing in 5 Steps: It All Starts With a Plan Conquering Content Marketing, Step 2: The Content (and Plot) Develops Conquering Content Marketing, Step 3: Facing the ‘Fans’ Seventy-two years. That’s how long the popular daytime soap opera, “Guiding Light” aired. What’s amazing about this show isn’t the fact that it is … Continue reading Conquering Content Marketing in 5 Steps: It All Starts With a Plan