Tag Archives: startups

Google News Initiative Works With American Journalism Project To Fund, Advance Online News Startups

Google News Initiative Works With American Journalism Project To Fund, Advance Online News Startups by Laurie Sullivan @lauriesullivan, December 14, 2022 The Google News Initiative is working with the American Journalism Project to find U.S.-based founders with innovative ideas that can advance local news online. The latest 18-month venture launched by the Google News Initiative … Continue reading Google News Initiative Works With American Journalism Project To Fund, Advance Online News Startups →

From startups to Fortune 500s: This marketing strategy is unbeatable

Success Stories

You need a new marketing strategy and “test-driven marketing” is the prime candidate. Tim Parkin on December 7, 2022 When was the last time you revisited your marketing strategy? Or do you even have one? No pre-pandemic marketing strategy is viable in today’s environment. If you haven’t reconsidered your strategy or if you aren’t getting … Continue reading From startups to Fortune 500s: This marketing strategy is unbeatable →

Arrival CEO steps back amidst the electric van startup’s financial woes

Corporate Appointments

Arrival pauses work on its electric bus and car projects The company reportedly needs to manage its dwindling cash pile. Daniel Cooper|@danielwcooper Anglo-American EV startup Arrival is putting its groundbreaking bus and car projects on ice as it struggles to manage its cash reserves. The Financial Times reports that the company, which … Continue reading Arrival CEO steps back amidst the electric van startup’s financial woes →

Why More Startups are Considering Outsourcing Software Development

Software Development

Why More Startups Are Considering Outsourcing Software Development Andrei Kasyanau / 09 Oct 2022 Launching a product startup and keeping it afloat demands a substantial investment. And when it comes to managing resources, they are scarce for most startups. Not only for human resources but financially as well. Less than 1% of startups are … Continue reading Why More Startups are Considering Outsourcing Software Development →

5 Vital Ways Startups Can Pull Down Employee Training Costs

Employee Training

5 Vital Ways Startups Can Pull Down Employee Training Costs Kiara Miller / 19 Aug 2022 Creating a highly competent and skilled workforce is a common ambition that all organizations share. In the ongoing era of enormous competition, organizations show a sense of urgency in bridging the skills gaps within their workforce. This is … Continue reading 5 Vital Ways Startups Can Pull Down Employee Training Costs →

After a brief streak, venture capital has ditched Black startups

Ventures Capital

By Nate Berg June 17, 2022 Black-founded startups have seen record amounts of investment recently, with quarterly funding commitments nearing or even topping $1 billion. But according to new data from Crunchbase, VC funding has dropped significantly in the second quarter of 2022, down to just $324 million. Only 100 startups with a … Continue reading After a brief streak, venture capital has ditched Black startups →

These are the winner-take-all startups poised to dominate their markets

Startups Promises

By Connie Lin April 14, 2022 Silicon Valley oracle Andreessen Horowitz on Thursday released its annual list of 100 fastest-growing consumer marketplaces (i.e. any platform that connects buyers with sellers), which ranked private companies by metrics like web traffic and credit card revenue. In a repeat of last year, grocery delivery startup Instacart … Continue reading These are the winner-take-all startups poised to dominate their markets →

‘Tech for Good’ offers a PR package to minority-led start-ups

Public Relations

Kite-Hill PR is offering a pro bono program to women/BIPOC/LGBTQIA-led technology start-ups. Kim Davis on March 10, 2022 “We’re focused specifically on diverse founders and it relates back to the passion I have as a female business owner, a female founder. When I look at other companies, I don’t see enough diversity at the top. … Continue reading ‘Tech for Good’ offers a PR package to minority-led start-ups →

Should start-ups worry about hyping their products?

Product Development

The Theranos conviction has thrown a spotlight on tech start-ups over-promising and under-delivering. Kim Davis on January 6, 2022 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get … Continue reading Should start-ups worry about hyping their products? →

PR for Startups: 3 Mistakes B2B Tech Startups Make (And How to Avoid Them)

Public Relations

David Libby December 14, 2021 Working for a B2B Tech Startup? Don’t make these common public relations mistakes – read this instead. Startups make mistakes with PR. That’s a given. They’re run by humans – at least for the time being. The fact is, startups, especially in B2B tech, can’t avoid making mistakes. But they … Continue reading PR for Startups: 3 Mistakes B2B Tech Startups Make (And How to Avoid Them) →