Tag Archives: Softwares

CRM for Small Businesses – 5 Best Softwares Available in the Market

Rick Kranz October 1, 2021 80% of customers leave after one negative experience and 72% of buying experiences are related to how consumers feel about how the business treats them. While those statistics are somewhat expected, it’s appalling to find that 85% of businesses believe they offer excellent customer experience yet, only 8% of their … Continue reading CRM for Small Businesses – 5 Best Softwares Available in the Market →

How to Use Account-Based Marketing to Drive Revenue (+ Examples & Softwares)

Account Management

Jeff Previte — February 1, 2020 Marketing is responsible for lead generation, but casting a wide net for attracting visitors you want to convert can hurt lead quality. Many companies are getting more targeted in creating content to capture leads, applying an account-based marketing approach. What Is Account-Based Marketing (ABM)? The main difference account-based marketing … Continue reading How to Use Account-Based Marketing to Drive Revenue (+ Examples & Softwares) →