Tag Archives: Shopify

Shopify: Black-owned businesses could add $190 billion to the economy but still struggle to get funding

Shopify

  By Shalene Gupta February 01, 2023 On average, Black-owned businesses start with $35,000 in capital, compared to white-owned businesses, which start with $107,000, according to a McKinsey study. Yet Black-owned businesses could add a potential $190 billion to the economy, according to a new study by Shopify. Shopify interviewed over 500 Black entrepreneurs to understand … Continue reading Shopify: Black-owned businesses could add $190 billion to the economy but still struggle to get funding →

WPP Acquires Shopify Commerce Specialist Diff

Corporate Appointments

WPP Acquires Shopify Commerce Specialist Diff by Richard Whitman , Columnist, December 9, 2022 WPP is bolstering its North American commerce capabilities with the acquisition of Montreal-based Diff. Financial terms weren’t disclosed.  Diff provides commerce solutions for the rapidly growing Shopify commerce ecosystem. Services include growth strategy, front-end design, site optimization and system integrations. Founded … Continue reading WPP Acquires Shopify Commerce Specialist Diff →

Pinterest Expands Trends Tool, API Integration With Shopify And Google Tag Manager

Pinterest Tools

Pinterest Expands Trends Tool, API Integration With Shopify And Google Tag Manager by Laurie Sullivan , Staff Writer @lauriesullivan, October 17, 2022 Pinterest wants to give advertisers more trends data that provides insights into when top search terms peak on the platform. On Monday, the company expanded its Trends tool available in the U.S., UK and … Continue reading Pinterest Expands Trends Tool, API Integration With Shopify And Google Tag Manager →

4 Cross-Selling Tips & Tricks for a Successful Shopify Store

Cross-Selling

Haiden Hibbert December 1, 2021 You might be using cross-selling or upselling strategies in your Shopify store already. This is a great way to drive more sales and increase average order value (AOV) and, ultimately, your bottom line. Both cross-selling and upselling typically happen when a customer indicates they’re about to make a purchase and … Continue reading 4 Cross-Selling Tips & Tricks for a Successful Shopify Store →

Shopify Payments Chargeback: Here’s How You Win Disputes Without Breaking a Sweat

Payments Online

Tom-Chris Emewulu June 17, 2021 Despite the fantastic benefits, credit card transactions are fraught with risks. There’s the issue of fraud, and then you have customer disputes. Research shows that, on average, 2.59% of all credit card transactions end up in a chargeback. And being one of the major payment gateways, Shopify is not exempt … Continue reading Shopify Payments Chargeback: Here’s How You Win Disputes Without Breaking a Sweat →

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