Tag Archives: Selling

Social Selling Is the Sales Tool You Should Be Using Every Day

Anna Moorhouse — December 2, 2016 Follow @anna_moorhouse— December 2, 2016 While social selling isn’t a new concept anymore, there are still plenty of companies that haven’t yet made social media a standard part of their sales toolbox. According to LinkedIn, “Social selling is about leveraging your social network to find the right prospects, build … Continue reading Social Selling Is the Sales Tool You Should Be Using Every Day

E-Commerce A-Z: Start Selling Products Online Today

Juan Martinez — November 27, 2016 — November 27, 2016 If you’ve recently decided to launch an e-commerce website, it’s imperative that you first understand the enormity of this undertaking. Although software companies would have you believe the online selling process can be turnkey, the smartest online merchants know there are millions of minor factors … Continue reading E-Commerce A-Z: Start Selling Products Online Today

Inbound Selling: How to Map Content to the Buyer’s Journey

John Shea — November 22, 2016 — November 22, 2016 Content mapping is the essential process of matching your content to the appropriate stage of the buyer’s journey. But you’re probably wondering, “How the heck does content mapping help my sales team close more deals?” Good question. The whole idea behind inbound – marketing or … Continue reading Inbound Selling: How to Map Content to the Buyer’s Journey

Selling your agency, a how-to guide, Part 4: Making the deal happen

In Part 4 of a series, columnist David Rodnitzky walks you through non-financial deal terms and offers tips on choosing the right acquirer and working with lawyers. David Rodnitzky on November 15, 2016   When evaluating different job offers, compensation is always a major factor, but it is rarely the only consideration: Job stability, compensation, … Continue reading Selling your agency, a how-to guide, Part 4: Making the deal happen

Selling your agency, a how-to guide, Part 3: The mechanics of being acquired

In Part 3 of a series, columnist David Rodnitzky answers questions you may have surrounding the acquisition process, from whether you should wait for suitors to if you should hire an investment banker. David Rodnitzky on October 19, 2016     Selling your agency, a how-to guide: Part 1 – Starting out right Selling your … Continue reading Selling your agency, a how-to guide, Part 3: The mechanics of being acquired