Tag Archives: Season

5 techniques to make free shipping pay off in the holiday season and beyond

Rethink your free shipping offers to better align with larger business goals. Mike Farrell on December 17, 2018 Perhaps nothing drives indecisive holiday shoppers over the purchase line than an offer for free shipping. Especially when paired with discount or dollar-off promotions, free shipping can be the factor that incentivizes comparison shoppers and squeezes … Continue reading 5 techniques to make free shipping pay off in the holiday season and beyond →

Amp Up Your Video Marketing This Holiday Season

Google AMP

Shirin Shahin — November 21, 2018 — November 21, 2018 mohamed_hassan / Pixabay It’s almost the most wonderful time of the year! And this holiday season, video marketing is all the rage. In fact, according to a new report from Slidely, over three-fourths of business owners and marketers are incorporating video into their 2018 holiday … Continue reading Amp Up Your Video Marketing This Holiday Season →

5 Things Your Small Business Should be Doing Now for a Successful 2018 Holiday Season

Small Business Challenges

Dave Charest — November 19, 2018 Follow @DaveCharest — November 19, 2018 With a strong economy and low unemployment boosting consumer confidence, the 2018 holiday season promises to be a good one. This year the holiday trifecta of Black Friday/Small Business Saturday/Cyber Monday starts on November 23rd, so time is of the essence for small … Continue reading 5 Things Your Small Business Should be Doing Now for a Successful 2018 Holiday Season →

Preparing Your Online Store For The Holiday Season

Holiday Season

Flora Frichou — November 14, 2018 — November 14, 2018 With so many online retailers keeping their eye on this holiday season, the competition is likely to be fiercer than ever. Online spending growth is expected to outpace brick-and-mortar expenditures, but many online retailers are still struggling. Whilst eCommerce sales, revenue, and audiences are poised … Continue reading Preparing Your Online Store For The Holiday Season →

How to Segment Your Email List to Boost Sales This Holiday Season

Email Segmentation

Syed Balkhi — November 4, 2018 Follow @SyedBalkhi — November 4, 2018 Your email subscribers are the best people to promote your holiday sales to; they’re loyal followers of your brand and you can send messages straight to their inboxes to invite them to shop at your website or store. But you can’t send the … Continue reading How to Segment Your Email List to Boost Sales This Holiday Season →

The Jobseeker’s Guide to the Holiday Season

Job Search

Amanda Clark — October 25, 2018 Follow @GrammarChicInc — October 25, 2018 Daria-Yakovleva / Pixabay Believe it or not, the holiday season is actually an ideal time to make progress on your job search. Many jobseekers don’t realize this, and as such they effectively go dormant between Thanksgiving and New Year’s Day. Their loss … Continue reading The Jobseeker’s Guide to the Holiday Season →

5 Ways to Get Your Website Ready for the Holiday Season

Holiday Season

Jared Atchison — October 7, 2018 — October 7, 2018 The holiday season can represent almost 30 percent of annual sales for retailers, making it the perfect time to get a big boost in revenue. But consumers these days can shop around more and can do so right from their mobile phones, which makes capturing … Continue reading 5 Ways to Get Your Website Ready for the Holiday Season →

4 eCommerce Fulfillment Trends for the 2018 Holiday Season

eCommerce Trends

Jake Rheude — August 30, 2018 Follow @jakerheude — August 30, 2018 If you run an eCommerce business, you’re probably busy right now running down your checklist to be prepared for holiday sales. While you double check your production schedule and line up your holiday ad buys, it’s important to remember one of the most … Continue reading 4 eCommerce Fulfillment Trends for the 2018 Holiday Season →

Pinterest says it will attract some 50M back-to-school shoppers this season

Kohl’s, DSW and The Children’s Place are among the retail brands running back-to-school ads on Pinterest this year. Amy Gesenhues on August 15, 2018 As students gear up to head back to class, we are at the peak of back-to-school shopping season. Starting in early July and lasting through September, Deloitte’s 2018 Back … Continue reading Pinterest says it will attract some 50M back-to-school shoppers this season →