Tag Archives: Season

5 techniques to make free shipping pay off in the holiday season and beyond

Rethink your free shipping offers to better align with larger business goals. Mike Farrell on December 17, 2018   Perhaps nothing drives indecisive holiday shoppers over the purchase line than an offer for free shipping. Especially when paired with discount or dollar-off promotions, free shipping can be the factor that incentivizes comparison shoppers and squeezes … Continue reading 5 techniques to make free shipping pay off in the holiday season and beyond →

5 Things Your Small Business Should be Doing Now for a Successful 2018 Holiday Season

Dave Charest — November 19, 2018 Follow @DaveCharest — November 19, 2018 With a strong economy and low unemployment boosting consumer confidence, the 2018 holiday season promises to be a good one. This year the holiday trifecta of Black Friday/Small Business Saturday/Cyber Monday starts on November 23rd, so time is of the essence for small … Continue reading 5 Things Your Small Business Should be Doing Now for a Successful 2018 Holiday Season →

Preparing Your Online Store For The Holiday Season

Flora Frichou — November 14, 2018 — November 14, 2018 With so many online retailers keeping their eye on this holiday season, the competition is likely to be fiercer than ever. Online spending growth is expected to outpace brick-and-mortar expenditures, but many online retailers are still struggling. Whilst eCommerce sales, revenue, and audiences are poised … Continue reading Preparing Your Online Store For The Holiday Season →