by Tom Masotto November 10, 2015November 10, 2015 In an increasingly global marketplace, ongoing corporate training is critically important. Companies that succeed long term will be the ones that make the most effective use of available resources, and the best way to do this is to have well-educated employees, partners, and customers. To do so, … Continue reading How One Company Saved $1.4 Million With Virtual Training
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Behavioral Segmentation Saved Email Marketing
Bryan GudmundsonJune 19, 2015 Behavioral segmentation is a marketing tactic where consumers are divided into separate groups and delivered unique content based on the actions they’ve performed in the past. When it comes to email marketing ideas, behavioral segmentation brings endless possibilities that boost every metric from open rates to conversion rates. “Email is dead!” is … Continue reading Behavioral Segmentation Saved Email Marketing
Can LinkedIn Groups be Saved? 7+ Things LinkedIn Can Do
Courtney HuntMay 20, 2015 Almost six years ago, practically on a whim, I created a LinkedIn group. My vaguely-defined goal was to create a community of people who shared my interest in the applications and implications of social technologies in organizations. Throughout the remainder of 2009, in addition to growing my own group, I was … Continue reading Can LinkedIn Groups be Saved? 7+ Things LinkedIn Can Do