Scott Brinker’s book explains how modern marketers should adopt software development practices. Columnist and Third Door Media CEO Chris Elwell reviews the new release. Chris Elwell on March 31, 2016 Disclosure: “Hacking Marketing” was written by Scott Brinker, who is the program chair of MarTech: The Marketing Technology Conference. The author of this article … Continue reading Is your marketing organization struggling with the pace of digital? “Hacking Marketing” is the answer [Review]
by Amanda Drinker February 15, 2016 Follow @AmandaDrinkerFebruary 15, 2016 Kicking off a new year in business should always involve a moment of reflection, and content marketing is no different. Reflection is not just about saying, “we were up xx%,” it’s about the WHAT and the WHY. We are breaking down the top trends and … Continue reading 2015 Trends in Review: Publishers, Content, and Audiences
by Tom Gimbel February 11, 2016 Follow @LaSalleNetworkFebruary 11, 2016 Performance reviews can be one of the biggest causes of anxiety for employees every year: some reviews lead to raises or promotions, yet most employees are unsure of how to best prepare for these crucial conversations. Here are four ways to knock your performance review … Continue reading How to Outperform Your Performance Review
by Jean Dion December 6, 2015 Follow @jeanmariedionDecember 6, 2015 Is that nasty review that’s shown up on your website the work of a disgruntled fan? Or did a business competitor write up a few words to torpedo your reputation? These questions matter. After all, the way you’ll handle these two types of reviews is … Continue reading Want to Spot a Fake Yelp Review? Look for These 5 Things
Ringo NishiokaOctober 22, 2015 Frustrated with the annual review process? Take control of your annual review There is a lot of talk about Fortune companies moving away from annual reviews. I am sure this isn’t news to anyone reading this blog, but some quick hit facts: GE, the company that made the annual review famous … Continue reading Annual Review, How To Take Control Of Your Career
Jacob ShriarSeptember 25, 2015 Most people don’t like annual performance reviews. Managers hate doing them and employees hate getting them. Yet, they’re still widely used. There are still many mistakes made in the performance review process. Here are some tips you can use to make sure they’re great. Come Prepared To The Review There’s nothing … Continue reading 10 Performance Review Tips You’re Probably Neglecting [Infographic]
Nico DatoAugust 27, 2015 With 92% of consumers now reading online reviews, it’s imperative your business takes the proper steps to ensure your online reputation is squeaky clean. One of the easiest ways of doing this is to appropriately manage negative reviews. If we quickly break down a basic customer journey (i.e., every touch point … Continue reading 3 Proven Tips to Fix Your Negative Online Review Problem
Julie KantorAugust 11, 2015 In my business, we consult with many interesting organizations—ranging from well-known, publically-traded companies to professional service firms, non-profits, and media giants. There are many lines of inquiry thrown around during a consulting session. Consider these: How do we evaluate performance properly? How do we handle an underperforming employee? How do we … Continue reading Not Just an Annual Review: It’s So Much More
Deidre PaknadJuly 15, 2015 It’s mid-year review time and if you’re like many people, you haven’t thought about goals in 5.5 months. Not a great moment for manager or team member, but it’s a common one. Mid-year reviews are a painful reminder of how far apart work and goals can drift and how little traditional … Continue reading 5 Steps to Stellar Year-End Reviews (Even After This Mid-Year Review Moment!)
Liz KislikJuly 11, 2015 If you can’t draw a direct line from performance appraisal to performance improvement, then, seriously, what’s the point? Yet in many organizations, the definitions, criteria, and explanations for the annual review aren’t specifically pertinent to many jobs — and even if they’re clear, they don’t necessarily improve performance. Why spend so … Continue reading Should We Reassess The Annual Review?
