Tag Archives: Promotions

Gambling ads face scrutiny as Google blocks 270 million promotions in 2025

Gambling ads face scrutiny as Google blocks 270 million promotions in 2025 Suswati Basu     Online gambling ads faced a tougher year in 2025 as Google stepped up enforcement across its network. The company says it blocked or removed 270.7 million gambling and gaming ads for breaking policy rules, putting the sector among the … Continue reading Gambling ads face scrutiny as Google blocks 270 million promotions in 2025

Instacart Ends AI Price Test, Why Promotions Won Over Manipulation

Instacart Ends AI Price Test, Why Promotions Won Over Manipulation by Laurie Sullivan , Staff Writer, December 22, 2025 Instacart said on Monday it will end the use of an AI-powered tool that allowed retailers to charge customers different prices for identical items on the grocery delivery platform. The company tested the tool, “Eversight,” that allowed … Continue reading Instacart Ends AI Price Test, Why Promotions Won Over Manipulation

Burnout is leading more employees to turn down promotions

June 16, 2024 Burnout is leading more employees to turn down promotions Not all millennials and Gen Z workers are looking to advance in their careers, and some are actively looking to move down the career ladder, says this expert. BY Julia Herbst Welcome to Work Smarter, Fast Company‘s newsletter on career, leadership, and productivity advice. … Continue reading Burnout is leading more employees to turn down promotions

MarTech Salary and Career Survey: More promotions and more layoffs

Overall, the median salary of men is 35% more than the median salary of women. At director and up, women earn 5% more than men. Constantine von Hoffman on March 25, 2024 For martech professionals salaries are good and promotions are coming faster, unfortunately, layoffs are coming faster, too. That’s according to the just-released 2024 … Continue reading MarTech Salary and Career Survey: More promotions and more layoffs

Frequent promotions and salary increases contribute to thriving martech careers

Most marketing technology professionals are satisfied with their jobs despite accelerating churn. Chris Wood on April 6, 2023 Marketers are finding ample opportunities to advance their careers and up their pay, the 2023 MarTech Salary and Career Survey found. These opportunities contribute to high satisfaction among those who work in the thriving field. 74% of … Continue reading Frequent promotions and salary increases contribute to thriving martech careers

Start-up Receives $6M In Seed Funding For Measuring ROI Of Retailers’ Promotions

Start-up Receives $6M In Seed Funding For Measuring ROI Of Retailers’ Promotions by Colin Kirkland , December 16, 2022 Most CPG companies run thousands of promotions per month — amounting to millions of dollars spent, although the majority of those promotions don’t deliver any ROI. A Mexican-based start-up called Kuona, which just raised a $6 … Continue reading Start-up Receives $6M In Seed Funding For Measuring ROI Of Retailers’ Promotions

Message with Meaning: Using Emails to Drive Engagement in Your Incentive Promotions

Juan Ortiz — October 31, 2019 Follow @jcortiz22 As you get ready to launch your channel incentives campaign, you’ll want to give thought to how you’ll handle ongoing communications with your partner reps. The informational and motivational messages you send via email will have a significant effect on how well your partners engage throughout your … Continue reading Message with Meaning: Using Emails to Drive Engagement in Your Incentive Promotions

Leveraging a CIPM Solution to Supercharge Your Channel Incentive Promotions

Ingrid Catlin — July 31, 2019 Follow @blueingy — July 31, 2019 When you’re launching a new channel incentives promotion or campaign, the last thing you want is a labor-intensive program that adds unnecessary tasks to your already busy agenda. That’s why it’s important to choose a platform that takes care of most of the … Continue reading Leveraging a CIPM Solution to Supercharge Your Channel Incentive Promotions