Tag Archives: Prime

Amazon Prime Big Deal Days sales hold steady for other retailers too

Shoppers waited patiently for deals throughout the two-day event and were nudged by predictive AI, according to Salesforce. Chris Wood on October 12, 2023 Sales during October ecommerce promotions this week held steady with last year’s pre-holiday boost. Once again, ecommerce sellers were in synch with sales created by Amazon’s Prime Big Deal Days event, … Continue reading Amazon Prime Big Deal Days sales hold steady for other retailers too

YouTuber Logan Paul’s Prime energy drink isn’t safe for kids. Why is it being marketed to them?

  By Sarah Bregel July 12, 2023 If you have tweens or teens living in your home, you’ve likely heard of Prime energy drink, owned by Congo Brands, and created by YouTubers Logan Paul and KSI (aka Olajide Olayinka Williams Olatunji). That’s because the drink, which contains 200 milligrams of caffeine—6 times more than a … Continue reading YouTuber Logan Paul’s Prime energy drink isn’t safe for kids. Why is it being marketed to them?

Amazon Prime Day Ad Messages Muddled On Economic Challenges

Amazon Prime Day Ad Messages Muddled On Economic Challenges by Laurie Sullivan  @lauriesullivan, June 26, 2023 Amazon Prime Day sellers have a challenge based on the economy. The company supports more than 200 million paid Prime members globally. Messages are mixed and muddled this year on economic forecasts. Third-party data and research companies have varying … Continue reading Amazon Prime Day Ad Messages Muddled On Economic Challenges