Tag Archives: pinterest

Pinterest boosts ability to ‘Shop’ for in-stock home decor and fashion products

The company says more users are engaging with shopping on Pinterest and traffic to retailers has more than doubled in the past year. Ginny Marvin on April 7, 2020 at 2:55 pm Pinterest rolled out several commerce marketing updates for the app on Tuesday, designed to make product discovery easier. Shop from. Users can find in-stock … Continue reading Pinterest boosts ability to ‘Shop’ for in-stock home decor and fashion products

Pinterest rolls out new commerce features for retailers as search volume climbs

Upgrades include the new Verified Merchant Program, new conversion reporting opportunities, and updates to Catalogs and dynamic retargeting. Taylor Peterson on March 26, 2020 Retailers on Pinterest will now have more ways to be discovered as the platform introduces new shopping features aimed at bringing products to where users are most likely to shop. Pinterest … Continue reading Pinterest rolls out new commerce features for retailers as search volume climbs

Pinterest debuts AR feature that lets users try on lipstick before buying

Brands that are part of the initial rollout include Estée Lauder, Sephora, bareMinerals, Neutrogena, L’Oreal, NYX Professional Makeup, YSL Beauté, Lancôme, and Urban Decay. Taylor Peterson on January 28, 2020 at 9:00 am Pinterest has launched ‘Try On” – a new augmented reality (AR) feature that enables users to virtually try on various lipstick shades … Continue reading Pinterest debuts AR feature that lets users try on lipstick before buying

3 Expert Secrets to Help Double Your Pinterest Traffic in 2020

Clair Kim — January 12, 2020 In 2020, Pinterest is growing, steadily gaining millions of users each month. Due to the common mindset of Pinterest users, this platform poses an incredible opportunity for brands, entrepreneurs, and influencers to reach a qualified target audience. While Instagram and Facebook are typically used for connection, events, and social … Continue reading 3 Expert Secrets to Help Double Your Pinterest Traffic in 2020

Pinterest launches Pinterest Shop for small businesses that make and sell products

The new feature launched with 17 small businesses. Taylor Peterson on November 25, 2019  In advance of Small Business Saturday (Nov. 30) and the holiday shopping season, Pinterest has launched Pinterest Shop – a new dashboard curated by Pinterest that showcases the profiles and products of small businesses in an Etsy-style fashion. Shop currently includes … Continue reading Pinterest launches Pinterest Shop for small businesses that make and sell products

Pinterest Disappoints Analysts Who Say Company Needs Higher Engagement Levels

Pinterest Disappoints Analysts Who Say Company Needs Higher Engagement Levels by Laurie Sullivan  @lauriesullivan, November 1, 2019 Pinterest this week reported a loss of $124.7 million, or 23 cents per share, in the third quarter of 2019, compared with a loss of $18.9 million, or 15 cents per share, in the year-ago quarter. Analysts sit … Continue reading Pinterest Disappoints Analysts Who Say Company Needs Higher Engagement Levels

Social Shorts: LinkedIn Events, Facebook Story Ad templates and Pinterest Lite

The social media marketing week in review: A round up of news and announcements you may have missed. Amy Gesenhues on October 18, 2019 This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more … Continue reading Social Shorts: LinkedIn Events, Facebook Story Ad templates and Pinterest Lite

Pinterest vs Instagram for Business: Which Platform Drives More Traffic?

Margit Streifeneder — October 16, 2019 Everyone knows that Pinterest and Instagram are the go-to social media if your niche is particularly visual. But did you know that there are differences between the two? These differences are important. They’re not really the same thing. They’re both image sharing platforms, but the way that they’re used … Continue reading Pinterest vs Instagram for Business: Which Platform Drives More Traffic?