Tag Archives: ‘Performance

Microsoft Advertising Poised To Offer Google-Like ‘Performance Max’ Platform

Microsoft Advertising Poised To Offer Google-Like ‘Performance Max’ Platform by Laurie Sullivan  @lauriesullivan, October 28, 2022 Microsoft Advertising developers have been quietly building a platform similar to Google Performance Max that the company plans to roll out in the first half of 2023. Today, Microsoft allows advertisers to import the data into its system from … Continue reading Microsoft Advertising Poised To Offer Google-Like ‘Performance Max’ Platform