Tag Archives: over

Google forced to delay Bard AI’s EU launch over privacy concerns

Cherlynn Low @cherlynnlow Google has made Bard more widely available to users in the US and the UK today, and I have been spending some time with the company’s chatbot to see how its generative AI compares to ChatGPT and Bing AI. Like we saw in the screenshots Google provided with today’s announcement, … Continue reading Google forced to delay Bard AI’s EU launch over privacy concerns →

Alexa Users Seek To Reinstate Privacy Claims Over Ad Targeting

Advertisement Platforms

Alexa Users Seek To Reinstate Privacy Claims Over Ad Targeting by Wendy Davis @wendyndavis, June 5, 2023 Alexa users want a federal appellate court to reinstate a privacy lawsuit claiming that Amazon targets ads to people based on their interactions with voice-controlled devices. U.S. District Court Judge Barbara Rothstein in the Western District of Washington … Continue reading Alexa Users Seek To Reinstate Privacy Claims Over Ad Targeting →

US adults are spending less time on Twitter since Elon Musk took over

Twitter Under Fire

Karissa Bell @karissabe There’s never really been a shortage of reasons to spend less time on Twitter. Even before Elon Musk’s chaotic takeover, the platform was long plagued by misinformation, hate speech, harassment and other ills that made it less than welcoming. There’s never been a better time to quit Twitter. The Elon Musk-induced … Continue reading US adults are spending less time on Twitter since Elon Musk took over →

Despite Concerns Over AI, Brands Leverage It For Creative, Attribution

Artificial Intelligence Tools

Despite Concerns Over AI, Brands Leverage It For Creative, Attribution by Steve Ellwanger , May 12, 2023 Scary, but irresistible to brand marketers: That’s a reference to both social media and artificial intelligence. Why social media? Do a search for Bud Light+Dylan Mulvaney. So who’s afraid of AI? When San Francisco-based OpenAI released … Continue reading Despite Concerns Over AI, Brands Leverage It For Creative, Attribution →

CTV Now Generates Over Half Of Global Video Ad Impressions, Dynamic Ads Outperform

CTV Advertisement

CTV Now Generates Over Half Of Global Video Ad Impressions, Dynamic Ads Outperform by Karlene Lukovitz @KLmarketdaily, May 11, 2023 Connected TV (CTV) now accounts for more than half (51%) of global video impressions — up 10.9% compared to CTV’s 2021 share, according to Innovid’s latest benchmarks report. CTV accounted for just 31% of total … Continue reading CTV Now Generates Over Half Of Global Video Ad Impressions, Dynamic Ads Outperform →

Court Sides With Sen. Warren In Battle Over Anti-Vax Book

Court Sides With Sen. Warren In Battle Over Anti-Vax Book by Wendy Davis @wendyndavis, May 4, 2023 Massachusetts Sen. Elizabeth Warren (D) used “strong rhetoric” when writing to Amazon about the anti-vaccine book “The Truth About COVID-19,” but didn’t violate the First Amendment by crossing the line from attempted persuasion to coercion, a federal appellate court … Continue reading Court Sides With Sen. Warren In Battle Over Anti-Vax Book →

Google’s Industry Dialogue Over The Privacy Sandbox

Google Privacy

Google’s Industry Dialogue Over The Privacy Sandbox by Alan Chapell , Op-Ed Contributor, April 27, 2023 Google seems to be doubling down on its efforts to promote the Privacy Sandbox as an alternative to the HTTP cookie. In a blog post, Google summarizes the results of its recent listening tour. I read this as an indication that … Continue reading Google’s Industry Dialogue Over The Privacy Sandbox →

Hiring In A Tight Labor Market: What Entrepreneurs And SME Owners Need To Know To Win Over Top Talent

Effective Hiring

Hiring In A Tight Labor Market: What Entrepreneurs And SME Owners Need To Know To Win Over Top Talent ValueWalk / 20 Apr 2023 Finding the right employees for the job has perhaps never been more of a headache for small to medium-business owners in the current economic climate and tight labor market conditions. … Continue reading Hiring In A Tight Labor Market: What Entrepreneurs And SME Owners Need To Know To Win Over Top Talent →

The fight over banning TikTok could result in something good for marketers

TikTok Politics

It’s far from certain Congress can pass a TikTok ban. Critics say even if it did it wouldn’t solve the real problem: Protecting consumer data. Constantine von Hoffman on March 27, 2023 Marketers are closely watching the Congressional debate over banning TikTok. The social media platform is hugely popular in the U.S. which makes it … Continue reading The fight over banning TikTok could result in something good for marketers →

Health Sciences Marketers Prioritized Spending On Events, Social Media Over Email, Study Finds

Marketing Statistics

Health/Life Sciences Marketers Prioritized Event, Social Media Spend Over Email In 2022 by Ray Schultz , March 10, 2023 Providers in the health or life sciences industry increased their marketing budgets last year, according to Health & Life Sciences Marketing Trends, a study by Scorr Marketing. Of the companies polled, 52% upped their spending on trade … Continue reading Health Sciences Marketers Prioritized Spending On Events, Social Media Over Email, Study Finds →