Ali Faagba August 16, 2020 To craft a compelling marketing mix, you first go through a gauntlet of research and extreme mental exertions. Yet, this entire effort culminates in spending your top dollars to bring the right eyeballs to your business, only for you to end up with a customer base and then lose them … Continue reading Online Marketers Can Combat Post-Purchase Dissonance: This Is How
Tag Archives: Online
COVID-19’s Impact on the Online Payment Industry
Sandra Wrobel-Konior August 15, 2020 The last few months have brought challenging times to all industries. COVID-19 has sped up the shift in payments as many companies move to digital to survive. Payment platforms need to respond to demand. Many companies had two options for facing the crisis: close the business down or adjust rapidly. … Continue reading COVID-19’s Impact on the Online Payment Industry
2020/2021 Digital Media Trends to Work into Your Marketing Strategy – Online Search
Laura Donovan August 5, 2020 geralt / Pixabay Five trends to incorporate into your Digital Media Marketing Strategy for the remainder of 2020 and in 2021. · Google Verified Listing for Local SEO Crucial Local results will show in a user’s search when they are searching for businesses near their location. Improving your business’ local … Continue reading 2020/2021 Digital Media Trends to Work into Your Marketing Strategy – Online Search
How search data can inform larger online business decisions
Decision makers in their respective silos are generally unaware of the value in the data Google shares so it’s your job to disperse this knowledge across your organization. Sebastian Compagnucci on August 5, 2020 As an SEO I’m constantly utilizing keyword search volume data to help make more informed decisions about clients’ online presence. But … Continue reading How search data can inform larger online business decisions
10 Ways to Increase Online Sales
Kevin Payne July 30, 2020 The coronavirus pandemic has severely affected business across several industries and companies are still adjusting to the new normal. Because of the pandemic, businesses have accepted the transition to remote work and have adapted digital workflows for all their teams—sales teams included. Thankfully, we can engage with prospective customers through … Continue reading 10 Ways to Increase Online Sales
How Not to Get Duped When Doing Business Online
Nicholas Ruggieri July 17, 2020 You find an advertisement for a company that looks like it understands exactly what you need. You talk to a sales agent and you’re convinced. You invest thousands of dollars and countless hours in getting started with the system you are sure will get your business to the next level. … Continue reading How Not to Get Duped When Doing Business Online
Online Shopping Trends During the COVID-19 Pandemic [Infographic]
Tom Siani July 16, 2020 It is obviously not soon to say that Corona Virus and COVID-19 has become one of the defining events of this year. It is not over yet. WHO claims that another wave of this pandemic will strike many countries soon there seems no end to this pandemic and its implications … Continue reading Online Shopping Trends During the COVID-19 Pandemic [Infographic]
Online Fulfillment Explained for Brick-and-Mortar Retailers
River Cartie July 14, 2020 Brick-and-mortar fulfillment is cut and dry — customer comes in, customer pays, customer leaves with their new product. Ecommerce fulfillment, by contrast, is much more complicated. Remember those high school algebra problems where trains leave at different stations at different times in different directions? Welcome to ecommerce fulfillment. Online fulfillment … Continue reading Online Fulfillment Explained for Brick-and-Mortar Retailers
Optimizing Your Online Business Presence
Nacho De Marco July 9, 2020 When it comes to keeping your business visible, your online presence is perhaps the biggest contributor to your success. While print, radio, and TV advertising can still be a significant part of your marketing strategy, they don’t make nearly as much of an impact as your digital mark. Since … Continue reading Optimizing Your Online Business Presence
Track Your Mentions Online With These 4 Social Monitoring Tools
Susan Gilbert July 8, 2020 Today I have some social monitoring resources to help you improve your social media and blog interactions. Here’s four links with tips and tricks to kick start your work week. Keeping track of your social media brand mentions can be can be a challenge with so many different channels operating … Continue reading Track Your Mentions Online With These 4 Social Monitoring Tools
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