Tag Archives: Moasis

Moasis: Location Is The Key To Mobile Ad Relevance And Personalization

Company believes that location is only being superficially utilized today. Greg Sterling on August 25, 2015 Mobile advertising platform Moasis believes that location is the key to delivering more personalized and relevant advertising — not simply a way to capture the attention of nearby smartphone owners. However, the company argues, location-targeted advertising is still very … Continue reading Moasis: Location Is The Key To Mobile Ad Relevance And Personalization