Tag Archives: Millennials

3 Mistakes Leaders Make When Managing Millennials

Paul Keijzer September 28, 2020 In nearly every corner of the world, business leaders are discussing millennials: their attitudes, their behaviours and their beliefs. Primarily because millennials are dominating the workforce, and will make up 75% of the global workforce by 2025 according to The Deloitte Millennial Survey. It’s essential for leaders to understand how … Continue reading 3 Mistakes Leaders Make When Managing Millennials

Why Are Millennials the Least Entrepreneurial Generation Since WWII?

Kenny Xu June 23, 2020 It used to be that starting a small business was seen as the way up to wealth, or at least middle-class respectability. Nearly half (49.7%) of American World War II veterans started their own small businesses, and it became natural and admirable for the nation’s young men to go from … Continue reading Why Are Millennials the Least Entrepreneurial Generation Since WWII?

Latest Survey Examines the Misconceptions About Millennials [Infographic]

Anthony Carranza — April 5, 2020 The world since COVID-19 has been turned upside down. The life as we once knew it will forever be altered. In light of all of these changes, a recent study conducted by Zety sought the opinion of the public about Millennials. They interviewed more than 1,000 people and asked … Continue reading Latest Survey Examines the Misconceptions About Millennials [Infographic]

Hyper-personalization is a value exchange for millennials

Brands must deeply understand how their actions can build – or destroy – trust among their customers. Greg Heist on February 21, 2020 at 8:05 am Brands today are clamoring to develop personalized experiences, customized products and individualized recommendations. And rightly so. Consumers are prepared to trade off a valuable asset in exchange for their personal information. In … Continue reading Hyper-personalization is a value exchange for millennials