Paul Keijzer September 28, 2020 In nearly every corner of the world, business leaders are discussing millennials: their attitudes, their behaviours and their beliefs. Primarily because millennials are dominating the workforce, and will make up 75% of the global workforce by 2025 according to The Deloitte Millennial Survey. It’s essential for leaders to understand how … Continue reading 3 Mistakes Leaders Make When Managing Millennials
Vinod Janapala June 27, 2020 Throughout modern history, businesses have made a special effort to reach young people, as these people typically have the most money to spend on consumer goods and services. Never has this been more important than now. According to Gallup, millennials not only make up the largest portion of today’s workforce, … Continue reading How Your Business Can Reach Millennials
Kenny Xu June 23, 2020 It used to be that starting a small business was seen as the way up to wealth, or at least middle-class respectability. Nearly half (49.7%) of American World War II veterans started their own small businesses, and it became natural and admirable for the nation’s young men to go from … Continue reading Why Are Millennials the Least Entrepreneurial Generation Since WWII?
Anthony Carranza — April 5, 2020 The world since COVID-19 has been turned upside down. The life as we once knew it will forever be altered. In light of all of these changes, a recent study conducted by Zety sought the opinion of the public about Millennials. They interviewed more than 1,000 people and asked … Continue reading Latest Survey Examines the Misconceptions About Millennials [Infographic]
Brands must deeply understand how their actions can build – or destroy – trust among their customers. Greg Heist on February 21, 2020 at 8:05 am Brands today are clamoring to develop personalized experiences, customized products and individualized recommendations. And rightly so. Consumers are prepared to trade off a valuable asset in exchange for their personal information. In … Continue reading Hyper-personalization is a value exchange for millennials
Mikel Bruce — January 9, 2020 Websites are no longer just for lead generation – they’re a critical tool in the recruitment process. By 2020, millennials as a demographic will make up about half of the workforce population. If you’re in the process of hiring new employees right now, you’re most likely interviewing millennials and … Continue reading How to Recruit Millennials with Your Website
Dave Sutton — October 8, 2019 “Content is king,” said Bill Gates over 20 years ago, and this maxim still remains true to this today. How could it not be? With platforms like WordPress that are free and that offer an amazing opportunity for the expression of ideas, there’s just no reason not to have … Continue reading 9 Reasons Blogs Appeal to Millennials
Kimberly Zhang — October 1, 2019 Young professionals can be flighty, and organizations struggle to find strategies that entice them to stay. Millennials may be notorious for their need for constant recognition, but they’re now the largest generation in the U.S. workforce. By 2020, Millennials and Gen Z will comprise 66% of U.S. labor, yet … Continue reading You’ve Recruited Millennials Successfully, But How Do You Keep Them?
Brian Wallace — September 29, 2019 Follow @nowsourcing Millennials have come of age, and now make up a full third of the workforce. While Instagram FOMO might still have you wondering how they lead such posh lives, but don’t be fooled. The reality is, being a millennial is no cakewalk. The fact is, 62 percent … Continue reading Don’t Be Fooled. Millennials Are Not the Irresponsible Upstarts You’ve Read About
Chris Weissman — September 24, 2019 Are millennials really so perplexing? Can marketing to them be so different from what came before? This seems to be the message of many articles you find online about how to market to that mysterious youth demographic, a consistent theme of which is that millennials are like no other … Continue reading 5 Critical Things Boomers Share with Millennials