Tag Archives: March

March Madness fatigue: Why some office workers hate ‘sportsball’

March 31, 2026 March Madness fatigue: Why some office workers hate ‘sportsball’ BY Stephanie Kaloi March Madness is well underway, but for a lot of people, it’s just another day at the office. That is, until you walk into the break room or sign into Slack and realize the place is abuzz with bracket chatter and … Continue reading March Madness fatigue: Why some office workers hate ‘sportsball’

Judge denies NCAA bid to block DraftKings March Madness trademarks use

Judge denies NCAA bid to block DraftKings March Madness trademarks use Suswati Basu     A federal judge has refused to immediately stop DraftKings from using the NCAA’s well-known basketball tournament branding, even while signaling the league is likely to win key parts of its lawsuit. In a March 26 order, the US District Court … Continue reading Judge denies NCAA bid to block DraftKings March Madness trademarks use

Prediction market ads surge as March Madness betting hits record levels

Prediction market ads surge as March Madness betting hits record levels Suswati Basu     Legal sports wagering in the United States keeps expanding as the NCAA basketball tournaments approach, but the industry’s main trade group says a new wave of prediction market advertising could complicate oversight and weaken consumer protections. Fresh estimates from the … Continue reading Prediction market ads surge as March Madness betting hits record levels

Audio Ad-Spend Fraud: Hackers Spoof More Than 500,000 Devices In March

Audio Ad-Spend Fraud: Hackers Spoof More Than 500,000 Devices In March by Laurie Sullivan , Staff Writer @lauriesullivan, May 7, 2024 DoubleVerify identified audio fraud where fraudsters combined invalid traffic with legitimate traffic to remain undetected, spoofing content on more than 500,000 devices, including mobile phones, tablets, CTV, audio players, smartwatches and smart speakers to drain … Continue reading Audio Ad-Spend Fraud: Hackers Spoof More Than 500,000 Devices In March