Tag Archives: Live

The future of live events is here and depends on these 4 factors

By Siddarth Taparia–Minutes August 30, 2020 If there was ever a catalyst to reimagine the events space, the coronavirus is it. Over the years, corporate live events have transformed to include celebrity speakers, VIP access, exclusive private dinners, mobile-first ticketing, and a wide assortment of high production value add-ons—one of which being a film recording … Continue reading The future of live events is here and depends on these 4 factors

Replay: MarTech Live explores the many minds of marketing technologists

For our first session we invited perhaps the most influential marketing technologist in the space, Scott Brinker, founder of chiefmartec.com and VP Platform Ecosystem at HubSpot. Kathy Bushman on August 28, 2020 Scott Brinker of MarTech Conference, HubSpot and Chiefmartec At MarTech Today, we create content for marketing technologists, the superheroes of modern marketing that … Continue reading Replay: MarTech Live explores the many minds of marketing technologists

Improve Your Brand Presence Online With These Live Streaming Video Tools

Susan Gilbert August 20, 2020 Today I have some live streaming video tools to help you improve your brand presence online. Here are four links with tips and tricks to kick start your workweek. Video content is quickly becoming first place when it comes to building a brand online. With a real-time broadcast you can … Continue reading Improve Your Brand Presence Online With These Live Streaming Video Tools

Next on Live with Search Engine Land: CCPA Enforcement Has Arrived, What Marketers Need to Know

The California Attorney General estimates compliance costs could reach $55 billion. Kathy Bushman on June 29, 2020 On Thursday, July 2, Search Engine Land contributing editor, Greg Sterling, will host a discussion about, who CCPA applies to, basic compliance rules (and penalties) and how software can help manage CCPA’s reporting requirements. The California Consumer Privacy … Continue reading Next on Live with Search Engine Land: CCPA Enforcement Has Arrived, What Marketers Need to Know

11 Key Elements Leaders Should Consider When Doing Live Video

Young Entrepreneur Council June 18, 2020 Video has become one of the most effective and popular forms of content businesses use in their marketing efforts. Live video in particular is a great way to engage with your target audience in a personal, meaningful way. Here are 11 key elements every business leader should consider to … Continue reading 11 Key Elements Leaders Should Consider When Doing Live Video

Live Video Captioning Will Change Google Search Optimization

Live Video Captioning Will Change Google Search Optimization by Laurie Sullivan  @lauriesullivan, May 14, 2020 Search engines can’t crawl the actual video to optimize positioning in search results, but they can crawl the text in the video when there is a transcription of the audio or captions. While it is not guaranteed, if content creators want … Continue reading Live Video Captioning Will Change Google Search Optimization

The Complete Guide to Getting Started With YouTube Live

Conor Bond — May 1, 2020 Even before the spread of the novel coronavirus, live streaming had become a popular form of online content. Between celebrities going live on Instagram to answer questions from fans and media personalities using Twitch to stream themselves playing video games, it’s been clear for some time now that live … Continue reading The Complete Guide to Getting Started With YouTube Live

7 Useful Tips to Optimize Your Facebook and Instagram Live Videos

Victor Blasco — April 30, 2020 These days, businesses can’t afford to neglect their Facebook and Instagram presence. However, while being there is a good first step, part of your success is measured by how active you are and, above all, how engaging your content is. Luckily, both platforms provide a handful of resources to … Continue reading 7 Useful Tips to Optimize Your Facebook and Instagram Live Videos